
Episode #170
The Call Log Audit: Find the Jobs You're Leaving on the Table
Every missed call is a job that goes to a competitor. Most plumbers, HVAC techs, electricians, and roofers have no idea how many calls they're dropping every day—or how many leads are waiting hours for a callback. In this episode, you'll learn a simple, repeatable call log audit that reveals your true missed call rate, your average response time, and the exact times of day when leads are slipping away. I'll walk you through a real-world example of a plumbing company that discovered 12 missed calls a week worth $3,600 in lost revenue—and how they turned it around with a few low-cost fixes. You'll get a step-by-step process to pull your call data, spot patterns, and implement practical solutions like a callback promise, a text-back system, or adjusting your coverage. Stop guessing where your leads are going. Start auditing your call log and book more jobs from the calls you already get.

