
Fifteen years in business has taught me a lot. Some of it the hard way. If I were starting my photography business from scratch today, there are plenty of things I'd do differently. I'd market more consistently, stop...


arts
Hosted by James Patrick: Photographer, Marketer, Storyteller · arts · EN
Develop beyond the image in your creative career! Hosted by photographer, best selling author and marketing strategist James Patrick, this weekly podcast is made for photographers and creative entrepreneurs who are looking to do more with the work they love. This show will give you the tools, resources, insights and information you need to amplify your creative profession! Beyond the Image is part of the IconRefined.com network. Connect with host James Patrick at JamesPatrick.com or on Instagram @JPatrickPhoto
Required Pod Score for this podcast. PitchCentric checks your profile against host openness, topical fit, and audience signals before you generate a pitch.
Contact path
Verified email
Booking probability
39%
Guest openness
Selective
Sign up to generate a grounded pitch for Beyond the Image Podcast.
Signup to Generate a PitchDevelop beyond the image in your creative career! Hosted by photographer, best selling author and marketing strategist James Patrick, this weekly podcast is made for photographers and creative entrepreneurs who are looking to do more with the work they love. This show will give you the tools, resources, insights and information you need to amplify your creative profession!
Beyond the Image Podcast is hosted by James Patrick: Photographer, Marketer, Storyteller. The show has published 705 episodes to date.
Recent episodes include "15 Years in Business: What I'd Do Differently If I Started Today" (27 October 2026, 29 minutes), "Is Adobe in Trouble? The Free AI-Powered Alternatives Challenging Creative Cloud" (13 October 2026, 30 minutes), and "Glamour Photography, Consent, and the Responsibility of Direction" (6 October 2026, 13 minutes).
Beyond the Image Podcast publishes roughly weekly, with episodes averaging 22 minutes across 705 episodes.
Booking probability for Beyond the Image Podcast is 39%, and the host is rated Selective on guests. Beyond the Image Podcast requires a Pod Score of 80 or higher. Beyond the Image Podcast's contact route on record: verified email.
The strongest fits for Beyond the Image Podcast are Artists, Writers & Performers. Beyond the Image Podcast has an arts audience and around 750 subscribers on YouTube.
James Patrick: Photographer, Marketer, Storyteller hosts Beyond the Image Podcast, an arts podcast with 705 episodes published.
Our AI reads these to draft pitches. Use them as grounding for a pitch that cites a real guest and a specific topic.

Fifteen years in business has taught me a lot. Some of it the hard way. If I were starting my photography business from scratch today, there are plenty of things I'd do differently. I'd market more consistently, stop...

What if you could replace your Adobe subscription with free software that does nearly the same thing? For photographers, designers, and filmmakers, Adobe has become an essential part of doing business. Photoshop...

What happens when a photographer forgets that the person in front of the camera is a collaborator, not a prop? During a recent glamour photography workshop, someone in the chat criticized the models for not being "sexy...

I recently had about 40 people apply to work with me. Some were great. Some were fine. And some were honestly shocking. The surprising part? It wasn't necessarily about their photography. Some of the applicants were...

James Patrick spent six days in the hospital and suddenly faced a problem every photographer should think about: when your income depends on you physically showing up with a camera, what happens when you can't? Getting...

Great portrait lighting isn't about owning more lights. It's about understanding what your light is actually doing. After photographing more than 800 magazine covers and working with photographers for years, I've seen...

Episode #700
What happens when someone uses your photograph without permission? Who actually owns the copyright? Should you register every photo you take? What happens when a client wants the RAW files? And what legal protection do...

You created the image. You own the copyright. So what happens when someone uses your photograph without your permission? In this episode of Beyond the Image , James Patrick breaks down one of the most overlooked parts...

Episode #698
What do you do when a company with more than $70 billion in annual revenue asks you to work for one-tenth of your normal rate? You could try to convince them that your pricing is justified. You could explain your...

What happens when you follow a platform's rules exactly as they're written… and still get flagged? In this episode of Beyond the Image , James Patrick shares his recent experience with Peerspace after a potential renter...

Episode #696
If your answer to every slow season is, "I just need more leads," this episode is for you. The truth is, most photographers don't have a lead problem—they have a client journey problem. In this solo episode of Beyond...

What if one of the biggest wastes of money in your business isn't bad gear, a bad hire, or a failed ad campaign? In this episode, James shares one of the costliest mistakes he's made over the last 20 years: repeatedly...

Every creative eventually gets the email or phone call they never want to receive: "We're going to have to cancel the project." Whether you're a photographer, videographer, designer, or creative entrepreneur, canceled...

One of the biggest mistakes aspiring photographers make is believing they need "a little more" before they can start charging. More experience. More gear. More education. More portfolio work. But what if that mindset is...

Every creative entrepreneur will eventually face the uncomfortable question: Should I refund this client? In this episode of Beyond the Image , James Patrick breaks down the only two situations where issuing a refund...

Too many photographers and creatives believe the only way to make more money is to raise their rates. But the reality is that many are already providing valuable services they simply aren't charging for. In this...

Episode #688
Should photographers pay for magazine features, covers, and media placements? In this episode of Beyond the Image, James Patrick explores the evolution of sponsored content, how pay-to-play publishing became...

In this episode of Beyond the Image, James Patrick breaks down a growing issue within the photography industry: photographers turning overlap into warfare. After receiving messages from a photographer attempting to pull...

If you've spent any time in photography Facebook groups, you've seen it. Anonymous posts asking photographers to drop their rates, share their portfolios, and compete publicly for work with almost zero project detail...

On this episode of Beyond the Image , James Patrick shares some of the most uncomfortable experiences of his photography career and why those moments ultimately led to the biggest opportunities. From flying to New York...
Recent guests on Beyond the Image Podcast. Study who booked and why before you pitch.
award winning photographer, best selling author, entrepreneur coach, podcast host, public speaker, Forum Media Network
Emmy-winning studio founder, Impossible Pictures
Host of Schwartz Media’s 7am podcast, mint performance marketing
founder and CEO, Lifeonaire Show
PitchCentric classifies Beyond the Image Podcast under these industries. Guests from them are the closest fit, and each links to the best podcasts in that industry.
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