Hosted by Unknown Host · 🇺🇸 US · EN · 41 episodes
Established thought leaders with verified media credentials.
Most companies don’t have a lead problem — they have a funnel problem. Behind the Funnel is a business podcast that breaks down how B2B companies actually acquire customers and scale revenue. Hosted by Yarek Matacz , founder of JPM Media , the show goes beyond surface-level marketing advice to explore the real systems, strategies, and decisions that drive predictable growth. Each episode features conversations with SaaS founders, operators, consultants , and B2B leaders who are actively building and scaling companies . Instead of theory or generic “growth hacks,” these discussions unpack the acquisition engines behind real businesses — from outbound systems and paid acquisition to funnel architecture, offer design, and sales processes. Listeners will hear what worked, what failed, and what ultimately helped companies build consistent pipelines and sustainable growth. Behind the Funnel is designed for founders, consultants, and operators who want to understand how modern B2B companies turn attention into revenue. If you're building a SaaS product, scaling a consulting business, or developing a go-to-market strategy, this podcast offers a practical look at how growth actually happens behind the scenes. Expect thoughtful conversations, tactical insights, and honest breakdowns of the systems that power real businesses. New episodes feature founders, marketers, and operators sharing what it really takes to turn leads into customers and ideas into scalable companies.
Unknown Host hosts Behind the Funnel, a business show with 41 episodes published.
This was one of the most honest conversations we’ve had on Behind the Funnel. Marc Petitpas has led some of the biggest organizations and venues in Canada — from opening BMO Field as its first General Manager, to leaders
Episode Summary AI is everywhere. But most businesses are still using it wrong. In this episode of Behind the Funnel, I sit down with Amir Samani from BlackOps Studio to break down why most AI systems fail and what real
Episode Summary Most businesses focus on tactics. Very few understand the systems behind them. In this episode of Behind the Funnel, I sit down with Angelo Masters Jr., founder of Jacker Digital, to break down what actua
Episode Summary AI made execution easy. Too easy. Now the real problem isn’t how to build — it’s what to build. In this episode of Behind the Funnel, I sit down with Samim Safaei again to break down something most people
Episode Summary AI was supposed to make building a business easier. But instead… it’s exposed a completely different bottleneck. In this episode of Behind the Funnel, I sit down with Samim Safaei from SIFT to break down
Solo or small team? Then you know the drill: 40 chat threads, half-finished docs, and no clear next step. In this episode, Samim Safaei, co-founder of SIIFT.AI, breaks down how their “Founder’s Compass” turns messy ideas
Most people underestimate nonprofits. They’re not small or slow—they’re a $400B U.S. engine (trillions globally) that run on trust. Our guest Cyrus Kazi, co-founder & CEO of Quantably, explains why trust is a data proble
Sick of living in your calendar? Founder Dario De Santis (Tweenlin) breaks down how his team is cutting the meeting overload—turning endless 1:1s and “quick syncs” into fast, human conversations without scheduling gymnas
On this episode of Off the Grid on the Record, I sit down with Trey DeMobile, founder of Immersive Agentics, to unpack how small teams (from 2–15 people) are plugging in AI “employees” to reclaim time, reduce busywork, a
This week on Off the Grid on the Record, I sit down with Andrew Barrow, founder of Revenue Arc, a white-label programmatic ad agency running campaigns for household names—and flipping the traditional agency model on its
This week on Off the Grid on the Record, I sit down with Sebastian Mourra, founder of Alphana.ai — a platform built to help creators, businesses, and even record labels turn one piece of content into 30. We dive into how
This week on Off the Grid on the Record, I sit down with Lily Yeoh, co-founder and CEO of C1Risk, to explore how her company is reshaping compliance and risk management with automation and AI. With over two decades in cy
This week on Off the Grid on the Record, I sit down with Simon Groom, CEO and co-founder of Magnify B, to unpack how he and his co-founder, David, turned decades of consulting experience into a SaaS platform that’s now h
This week on Off the Grid on the Record, I sit down with Dan Gudkov, founder of DoDocs AI, to unpack the journey from legal tech to a global automation solution that’s helping companies eliminate manual data entry and do
In this episode, I talk with Jeremy Nielsen, founder of Sally.co, the all-in-one platform that makes Special Purpose Vehicles (SPVs) simple, clean, and headache-free. Jeremy has overseen more than 9,000 SPVs and took all
In this episode, I talk with James from Nimblo — a 20+ year tech veteran who’s worked on everything from World of Warcraft and Red Dead Redemption 2 to United Healthcare. Now he’s using that same expertise to save small
In this episode of Off the Grid on the Record, I sit down with Jace Lander, founder of ONEX Technology, who went from running a structural steel company to building some of the wildest tech I’ve seen yet. We talk about W
What happens when solar becomes a get-rich-quick scheme? Luke Pollinger, founder of PVCA (Photovoltaics California), has spent the last 20+ years fixing the mess others leave behind. From abandoned utility projects to br
From cranberry bogs to clean power—this episode is a deep dive into how agrivoltaics could change the solar industry forever. Yarek Matacz sits down with Iain Ward, founder of Solar Agricultural Services (SolAg), to expl
Is the solar industry built on hype… or hard work? In this no-filter episode of Off the Grid on the Record, we sit down with Shawn Young — a true solar warrior who’s led teams, knocked doors, built businesses, and weathe
David
Head of Product · Spirit Chasers UK
1 appearance on this show
James
US Army Veteran and Historian · Wilderness Brewery
1 appearance on this show
Iain Ward
The King of Chemo · Solar Agricultural Services
1 appearance on this show
Shawn Young
CEO & Co-Founder Of Classcraft · Classcraft
1 appearance on this show
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Behind the Funnel is hosted by Unknown Host. The show is categorised under Business (technology) and has published 41 episodes.
Behind the Funnel has published 41 episodes.
Behind the Funnel regularly covers Business, Technology. It sits in the Business category, with a technology focus.
Behind the Funnel is accessible for guests with genuine business expertise. A personalised, episode-aware pitch will still outperform a generic one every time.
Behind the Funnel hasn't explicitly signalled guest openness in recent episodes. That doesn't rule out pitching. your hook just needs to be especially compelling and relevant to their recent content.
Episodes of Behind the Funnel average 35 minutes. a focused format where a clear narrative arc and tight preparation matter most.
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