
Episode #17
Personal Branding Expert: Navigating Personal Branding in Healthcare
In this B&B podcast episode, Nathan speaks with Carolina D’Souza about personal branding in healthcare. Drawing on her experience in journalism, government communications, and advising founders, Carolina explains why healthcare professionals need to think beyond their job titles and institutional affiliations. The conversation also covers social media, meaningful metrics, ethical responsibilities, communicating evidence, and why healthcare professionals must be especially careful about the influence their public communication can have on patients and other stakeholders. #podcast #medicine #business #healthcare Listen Now: YouTube https://www.youtube.com/@bedsides_and_boardrooms Spotify https://open.spotify.com/show/4ivp205KafJP4vvZJIG1Jf Apple Podcast https://podcasts.apple.com/us/podcast/bedsides-boardrooms-podcast/id1888397830 Facebook https://www.facebook.com/share/1JGSuc3ALn/ Instagram https://www.instagram.com/bedsides_and_boardrooms/ LinkedIn https://www.linkedin.com/company/bedsides-boardrooms/about/ LinkedIn link of the podcast guest- https://www.linkedin.com/in/carolinadsouza/

