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Hosted by Unknown Host · 🇺🇸 US · EN · 600 episodes
Established thought leaders with verified media credentials.
BE THAT LAWYER is for attorneys who want more freedom, enjoyment and most importantly, control in their career. Topics will include business development, marketing, branding, technology, and law firm growth. The goal is to educate, entertain and share best practices related to these topics, so that you, the listener can get real value. This is primarily an interview show with great guests (attorneys and legal marketing professionals), sharing stories and analogies, as well as engaging in personal discussions that will keep you entertained and coming back week after week.
Unknown Host hosts BE THAT LAWYER, a business show with 600 episodes published.
What if your biggest business-development advantage wasn’t your legal skill, but how you make people feel? In this episode, you’ll hear how a former big-firm lawyer turned coach built a decades-long career helping attorn
Discover how an employment lawyer built a seven-figure practice not by “working the room,” but by being radically authentic, hyper-generous, and unforgettable in her relationships. This episode breaks down how to turn cl
What’s really holding your law firm back isn’t a lack of leads—it’s how you spend your time and handle the ones you already have. In this episode, you’ll learn how smart hiring, offshore staffing, and a professional inta
When everyone’s chasing the latest shiny marketing tactic, what does it look like to grow a law firm by doing less but better? In this episode, Elliot Johnson shares how “addition by subtraction,” disciplined strategy, a
Discover how small and midsize law firms can stop being “revenue rich but cash poor” by building real systems, leveraging AI, and tracking the right numbers. In this episode, you’ll hear how to plug profit leaks, tame AR
Discover how a jazz pianist turned niche entertainment work into a powerhouse advertising, privacy, and tech practice—and why treating business development as a marathon, not a sprint, has allowed him to build a loyal, d
Even high-earning attorneys can feel financially stuck when taxes, lifestyle creep, and poor planning collide. In this episode, you’ll learn how to fix the most common money mistakes lawyers make and build a financial pl
High-performing young lawyers are more willing than ever to walk if a firm won’t invest in them. In this episode, Steve and Cheryl unpack what it really takes to build a culture of connection, mentoring, and resilience t
When in-house counsel are “hair on fire” busy and severely resource constrained, why should they choose you as outside counsel? In this episode, you’ll hear a former GC and big‑law partner break down exactly how to becom
Stop wasting billable hours on admin work. In this episode, you’ll learn how to identify hidden bottlenecks in your firm and turn them into reliable automations that save you hours every week—without tripping over AI eth
How did a young partner go from “no plan, no book” to doubling his business year over year—without ever feeling like a salesperson? In this episode, you’ll hear how deliberate preparation, mentors, and genuine relationsh
High-performing lawyers are drowning in billable hours, perfectionism, and constant interruptions—but it doesn’t have to be that way. In this episode, you’ll learn practical strategies to delegate better, protect your ti
Lawyers are taught to practice law, not build a book of business—yet their careers depend on it. In this episode, discover how to reframe “sales” into problem-solving, develop sustainable BD habits, and turn everyday rel
When is legal recruiting “simple but hard”? In this episode, a former BigLaw attorney turned recruiter pulls back the curtain on how associates can become highly marketable and how firms quietly lose top candidates—plus
What if your legal career didn’t have to feel like a grind, you just survive? In this episode, you’ll learn how to pause time, beat burnout, and intentionally design a solo practice and life that actually fit you. In thi
What happens when a big law partner walks away from a “wonderful job” to build an AI-powered solo practice? In this episode, you’ll hear how one construction lawyer is using AI to slash hours of work to minutes—and why l
Tired of paying for “more clicks” and getting zero real cases? In this episode, you’ll hear how strategic market research, real social proof, and case-study-driven content can turn a law firm website into a revenue engin
A potential client rarely picks up the phone to call a law firm on their best day—and how that first moment is handled can make or break the relationship. In this episode, you’ll learn how to turn branding, digital footp
Stuck on the “wrong mountain” in your legal career but unsure what to do next? In this episode, career coach and former lawyer Sherry Mason breaks down how ambitious attorneys can separate prestige from true fulfillment,
In this episode, you’ll hear how an immigrant entrepreneur leveraged authenticity, storytelling, and smart content strategy to turn a resume platform into a powerful engine for referrals, hiring, and personal brand. In t
Jordan Ostroff
4 appearances on this show
Jeremy Baker
combat veteran, PTSD survivor, debut crime fiction author · Elevate Life Church
4 appearances on this show
Elise Holtzman
founder · The Lawyer’s Edge®
2 appearances on this show
Susan Guthrie
top divorce attorney, mediator, host of Divorce & Beyond
2 appearances on this show
Dr. Danny Decker
Cofounder · Spotlight Marketing & Branding
1 appearance on this show
Megan Hargroder
Legends Legal Marketing
3 appearances on this show
Armando Leduc
CEO · Leduc Entertainment
1 appearance on this show
Gary Miles
Wellness Coach for Lawyers · Amdocs
1 appearance on this show
Brooke Lively
visionary law firm strategist, serial entrepreneur, EOS Implementer · Cathedral Capital
2 appearances on this show
Noel Andrews
1 appearance on this show
Jay Harrington
Legal Business Development, Marketing, and PR Expert · Harrington Communications
1 appearance on this show
Matthew Fornaro
business and commercial litigation attorney · South Florida business law attorney
1 appearance on this show
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BE THAT LAWYER is hosted by Unknown Host. The show is categorised under Business (marketing) and has published 600 episodes.
BE THAT LAWYER has published 600 episodes.
BE THAT LAWYER regularly covers Business, Management, Marketing, News. It sits in the Business category, with a marketing focus.
BE THAT LAWYER is accessible for guests with genuine business expertise. A personalised, episode-aware pitch will still outperform a generic one every time.
BE THAT LAWYER hasn't explicitly signalled guest openness in recent episodes. That doesn't rule out pitching. your hook just needs to be especially compelling and relevant to their recent content.
Episodes of BE THAT LAWYER average 33 minutes. a focused format where a clear narrative arc and tight preparation matter most.
Our data rates BE THAT LAWYER's guest bar at 80/100 (Premium tier). Established thought leaders with verified media credentials. Sign in to PitchCentric to see how your own Pod Score compares against this show.
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