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Hosted by Unknown Host · 🇺🇸 US · EN · 151 episodes
Established thought leaders with verified media credentials.
This podcast is dedicated to sales leaders in the B2B space, where we share conversations about innovative and successful sales transformations to keep you up to date on the latest trends that will help you to effectively tackle the challenge of constructing and executing a profitable and sustainable sales process.
Unknown Host hosts B2B Sales Trends, a business show with 151 episodes published.
Building client trust in sales conversations is changing in the age of AI. But according to Casey George, trust itself isn't going anywhere. If buyers have already made much of their decision before they speak to a selle
The B2B buying journey starts before the first sales meeting. By the time you get in the room, the buyer may already have an opinion about your company, your competitors, and what they think they need. In this solo episo
How to build a relationship while selling has become one of the biggest challenges in modern B2B sales. Brian Porter believes AI isn't replacing great salespeople. It's making them more valuable. AI can write emails. It
Cyber Resilience isn't just an IT challenge anymore. It's changing how the best B2B sales teams sell. Companies are racing into AI, but Tim Pfaelzer believes many are overlooking the foundation that determines whether it
Intelligence isn't about collecting more data. As Sanjib Sahoo argues, data runs the business. Intelligence grows the business. So why are so many organizations still relying on instinct? Harry sits down with Sanjib Saho
Value Selling is changing B2B Sales. Customers no longer buy the cheapest product. They buy partners who help them create long-term business value. If customers still care about price, why are the best companies investin
Customer Success shouldn't be selling. That's exactly why it drives more revenue growth. Scott Lerner believes the biggest opportunity in B2B sales isn't winning new customers. It's what happens after the deal is signed.
Consultative selling isn't about creating urgency. It's about helping buyers believe they'll succeed after making a change. Most buyers already know they have a problem. So why do so many deals still end with the status
Sales management often focuses on adding more process. Jesse Davis believes that's exactly what slows great sales teams down. In this episode of the B2B Sales Trends Podcast, Harry sits down with Jesse Davis, Head of Sal
Cybersecurity sales has become harder because buyers trust products less and scrutinize every decision more. The sellers winning today aren't better presenters. They're better problem experts. In this episode of the B2B
B2B Sales Training isn't broken because sellers lack knowledge. It's broken because today's buyers demand a completely different way of selling. In this episode of the B2B Sales Trends Podcast, Harry sits down with Micha
Sales enablement often fails because companies ask sales teams to sell software using a system designed for hardware. In this episode of the B2B Sales Trends Podcast, Harry sits down with Juha Mirsch, Global Sales Enable
Most client briefs describe symptoms, not the real problem. In this episode, Emma Beckmann explains why Consultative Selling starts by challenging assumptions, uncovering hidden business challenges, and reframing the con
Most sales teams are using AI to do more. The best teams are using AI in Sales to do better. In this episode of the B2B Sales Trends Podcast, Harry sits down with Fred Schwark, Chief Growth Officer at Coderio, to discuss
Sales coaching is the difference between average performance and elite execution. In this episode, Sharla Wendt shares how BD builds high performing teams through culture, consultative selling, sales enablement, and real
Sales pipeline management isn’t about tracking revenue. It’s about understanding what’s really happening inside your funnel before deals are won or lost. Most sales leaders are looking at the scoreboard when they should
Consultative selling in complex B2B sales is no longer optional - it’s the shift every sales leader must master as buying becomes more complex and stakeholder-driven. In this episode of the B2B Sales Trends Podcast, Harr
Stakeholder management is the hidden factor behind success in complex B2B sales. Most deals aren't lost on price. They're lost because of internal misalignment, poor preparation, and failure to engage the right stakehold
Sales team performance in modern B2B sales is no longer about forcing people into rigid roles. It is about aligning talent, leadership, and purpose to unlock stronger performance across enterprise sales and key account m
Complex B2B sales are not won by scripts, CRMs, or luck. They are won by sales leaders who understand stakeholder management, relationship selling, enterprise sales strategy, and how decisions really get made inside larg
Brian Porter
Ernest
1 appearance on this show
Tim Pfaelzer
Veeam
1 appearance on this show
Sanjib Sahoo
Ingram Micro
1 appearance on this show
Jesse Davis
Dandy
1 appearance on this show
Marty Overman
Darktrace
1 appearance on this show
Yasha Mitrotti
bioMérieux
1 appearance on this show
Trushar Patel
Vantive
1 appearance on this show
Oliver Opitz
Würth Elektronik Group
1 appearance on this show
Stuart Green
Veradigm
1 appearance on this show
Ritu Nadkarni
Johnson & Johnson
1 appearance on this show
Liat Shentser
SentinelOne
1 appearance on this show
Rich Van Sprang
Hitachi Vantara
1 appearance on this show
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B2B Sales Trends is hosted by Unknown Host. The show is categorised under business and has published 151 episodes.
B2B Sales Trends has published 151 episodes.
B2B Sales Trends regularly covers business. It sits in the business category.
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