business
Hosted by Brian Jones and Patience Jones · business · EN
The professionals who build buildings also need to build their practices. The key to business development in the built environment is understanding the relationship between architects, building materials, contractors, and clients - and how each group makes decisions. In As Built, you'll hear from industry leaders about how they built their practice. Hosts Brian Jones and Patience Jones will also provide insights from their experiences helping firms in the built environment industry grow and succeed.Our series on the Nelson-Atkins Museum International Design Competition received a Silver Medal in the 2025 W3 Awards in the category Podcast: General Series - Cultural Institutions.
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Contact path
Verified email
Booking probability
35%
Guest openness
Selective
Sign up to generate a grounded pitch for As Built.
Signup to Generate a PitchThe professionals who build buildings also need to build their practices. The key to business development in the built environment is understanding the relationship between architects, building materials, contractors, and clients - and how each group makes decisions. In As Built, you'll hear from industry leaders about how they built their practice.
As Built is hosted by Brian Jones and Patience Jones. The show has published 137 episodes to date.
Recent episodes include "The People Behind The Project" (9 September 2026, 10 minutes), "Ria Vogiatzi Xenou: From Football Stadiums to Luxury Resorts" (26 August 2026, 25 minutes), and "Why Your Firm Needs A Marketing Strategy" (12 August 2026, 13 minutes).
As Built publishes roughly weekly, with episodes averaging 19 minutes across 137 episodes.
Booking probability for As Built is 35%, and the host is rated Selective on guests. As Built requires a Pod Score of 80 or higher. As Built's contact route on record: verified email.
The strongest fits for As Built are Architecture & Engineering. As Built has a business audience.
Brian Jones and Patience Jones hosts As Built, a business podcast with 137 episodes published.
Our AI reads these to draft pitches. Use them as grounding for a pitch that cites a real guest and a specific topic.
Episode #136
Every building has a story, but most firms only ever show the finished product. In this episode of As Built, we make the case for storytelling as one of the most underrated business development tools in architecture. We...
Ria Vogiatzi Xenou always knew she wanted to be an architect, even after her father insisted she study civil engineering instead. After finishing an engineering degree, she secretly enrolled in architecture school and...
Episode #134
Do you like throwing money away? No? Then your AEC firm had better have a marketing strategy. In this episode of As Built, we explain the differences between a good marketing strategy and a to-do list, the real costs of...
Episode #133
"Business development" isn't a department; it's a mindset every person at your firm should embody. Patience and Brian discuss why BD can't be isolated to a dedicated team, how to train staff to recognize opportunities...
Episode #132
Are you a large architecture firm with a deep bench, a commitment to sustainability, and a passion for impactful design? So is everyone else! How does a prospective client actually tell large firms apart when everyone's...
Most marketing teams in the AEC industry are stuck paying a tax they never agreed to. Nearly a third spend less than a quarter of their time on strategy and brand building, even though that's exactly what firms hired...
AI search isn't coming soon - it's here. People are already shifting from using "traditional" search engines like Google to AI agents like Gemini and Claude. How does that impact business development for architecture...
<p>CannonDesign CEO Brad Lukanic, AIA, LEED AP and Principal Natalie Petzoldt, AIA, LEED AP, EDAC join As Built to discuss how the firm scales without losing its identity. They discuss the Ennead Architects and Cityfi...
<p>One of the most common questions architecture firms ask themselves is also one of the hardest: should we niche down, or stay generalized?</p> <p>On Episode 128 of As Built, Patience and Brian discuss the fears that...
One of the most common questions architecture firms ask themselves is also one of the hardest: should we niche down, or stay generalized? On Episode 128 of As Built, Patience and Brian discuss the fears that hold firms...
Episode #127
Ten years into building one of the most unique AEC firms in the world, City Collective Managing Partners David Cooke, RAIA, MPIA and Justin Kearnan, AIA talk about what it actually takes to move the needle on the...
Episode #127
<p>Ten years into building one of the most unique AEC firms in the world, City Collective Managing Partners David Cooke, RAIA, MPIA and Justin Kearnan, AIA talk about what it actually takes to move the needle on the...
Episode #126
<p >If your architecture firm's About page sounds like every other firm's About page, this episode is for you. Hosts Patience Jones and Brian Jones break down why so many firms end up with generic, forgettable...
<p >Wanting to break into a new building type or market sector is exciting, but it comes with a real challenge: how do you win work you or your firm has never done before? In this episode of As Built, Patience and Brian...
<p >Project sheets might not get your blood racing, but they can make or break your next RFP response. In this episode of As Built, co-hosts Patience Jones and Brian Jones dig into what it actually takes to upgrade your...
Episode #123
<p >In this episode of As Built, co-hosts Patience Jones and Brian Jones tackle the most frequently asked marketing questions they hear from professionals across all industries and leadership levels, no live audience...
Episode #122
<p >We're almost two months into 2026, and most likely you are in the majority of people who feel like they're not as far along on their goals as they envisioned they would be. Don't beat yourself up! Listen to this...
Episode #121
<p>Resilience might be the thing your firm needs most right now: the ability to withstand hardship and to come back. Resilience is not never having a bad day. Resilience is not never being upset or never disappointed or...
Episode #120
<p>Competitions can be a very big part of an architect's professional life. Are they the right thing for your firm? How do you know? What can you expect to get out of entering, and more importantly, what will you need...
Episode #119
<p>Instructions getting missed? Announcements being misunderstood or ignored? It's likely not what you're saying, but how you're communicating it. Each generation expects to receive information in their preferred...
Recent guests on As Built. Study who booked and why before you pitch.
Executive Director of ESG Advisory, Adjunct Professor at UTS Business School, author of Kind Business: How Values Create Value, Konica Minolta Australia and New Zealand
Partner and Co-founder, WEISS/MANFREDI Architecture/Landscape/Urbanism
former New York City teacher, Associate Director of Education at the Schomburg Center for Research in Black Culture, Boys and Girls Club of the Austin Area
ELASTIC
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