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ANA Marketing Futures Podcast

Hosted by Association of National Advertisers · business · EN · 100 episodes

Audience: 5

About this Podcast:

The ANA Marketing Futures Podcast Series is a crossroads for marketers, entrepreneurs, innovators, and academia to discuss and debate the future of marketing, and business in general. Hosted by Michael Berberich, Senior Director of Marketing Futures, the Podcast Series looks to demystify emerging trends, share different perspectives on critical economic issues, and help marketers and business owners focus on what matters most: growing their brands.

Pitch Analysis

Required Pod Score for this show. PitchCentric checks your profile against host openness, topical fit, and audience signals before you generate a pitch.

Contact path

Verified email

Booking probability

24%

Guest openness

Selective

Verified email on file
80/100
Required Score

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Questions about ANA Marketing Futures Podcast

What is ANA Marketing Futures Podcast about?

The ANA Marketing Futures Podcast Series is a crossroads for marketers, entrepreneurs, innovators, and academia to discuss and debate the future of marketing, and business in general.

What has ANA Marketing Futures Podcast covered recently?

Recent episodes include "How Marketers Get a Better Handle on First- and Zero-Party Data" (21 November 2024, 21 minutes), "Two Ears and a Heart: Emotional Advertising in Audio, with Paul Suchman of Audacy" (22 October 2024, 33 minutes), and "The Future of the Creator Economy, with Glenn Ginsburg of QYOU Media" (15 October 2024, 30 minutes).

How often does ANA Marketing Futures Podcast publish?

ANA Marketing Futures Podcast publishes roughly every two weeks, with episodes averaging 34 minutes across 100 episodes.

How hard is it to get booked on ANA Marketing Futures Podcast?

Booking probability for ANA Marketing Futures Podcast is 24%, and the host is rated Selective on guests. ANA Marketing Futures Podcast requires a Pod Score of 80 or higher. ANA Marketing Futures Podcast's contact route on record: verified email.

Who should pitch ANA Marketing Futures Podcast?

The strongest fits for ANA Marketing Futures Podcast are Marketing, Advertising & PR. ANA Marketing Futures Podcast has a business audience.

About the host

ANA Marketing Futures Podcast is a business show with 100 episodes published.

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Recent episodes

Our AI reads these to draft pitches. Use them as grounding for a pitch that cites a real guest and a specific topic.

  • ANA Marketing Futures Podcast

    How Marketers Get a Better Handle on First- and Zero-Party Data

    Nov 21, 202421 minS0

    <p>Jamie Barnard, CEO of Compliant, joins host Matthew Schwartz to discuss the consumer privacy landscape following Google’s decision last summer that it is no longer deprecating third-party cookies and will keep them...

  • ANA Marketing Futures Podcast

    Two Ears and a Heart: Emotional Advertising in Audio, with Paul Suchman of Audacy

    Oct 22, 202433 minS0

    <p>Today, we celebrate the 2024 ANA Masters of Marketing Conference with a very special guest. ANA Podcast Network sponsor Audacy's CMO Paul Suchman returned to the pod to bring us a state of the union of audio...

  • ANA Marketing Futures Podcast

    The Future of the Creator Economy, with Glenn Ginsburg of QYOU Media

    Oct 15, 202430 minS0

    <p>One of the biggest trends we’ve been tracking in recent years has been the rise of the creator economy. More and more, people are making a living by creating content and cultivating a following through digital media...

  • ANA Marketing Futures Podcast

    The Future of AI in America, with Congressman Jay Obernolte

    Oct 1, 202433 minS0

    <p>Regular listeners of the Marketing Futures Podcast know the topic of artificial intelligence is discussed here all the time. But today, we’re talking with someone who will help shape the technology’s future in the...

  • ANA Marketing Futures Podcast

    Harnessing Neurodiversity to Unlock Innovation, with Alice Walker of adam&eveDDB

    Sep 17, 202430 minS0

    <p>Regular listeners of the Marketing Futures Podcast know we like to talk to our guests about the role of diversity, equity, and inclusivity in innovation. These discussions usually center around race, ethnic...

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  • ANA Marketing Futures Podcast

    The Future IS Data, with Stephani Estes of Goodway Group

    Sep 10, 202433 minS0

    <p>Over the past few years, the Marketing Futures Podcast has covered the subject of AI in almost every way possible. But today, we’re talking about the very fuel on which the technology runs: data. Our guest today is...

  • ANA Marketing Futures Podcast

    Building Tomorrow's Brand Today, with Bridget Sponksy of Ally Financial

    Aug 20, 202434 minS0

    <p>The Marketing Futures Podcast returns to the 2024 ANA Brand Masters Conference to speak with Bridget Sponsky, Executive Director of Marketing at Ally Financial. Bridget stopped by the pod to discuss one of host Mike...

  • ANA Marketing Futures Podcast

    Evolving Icons: Brad Barnett on Nationwide's Timeless Branding and Innovation

    Aug 6, 202425 minS0

    <p>Marketing Futures Podcast host Mike Berberich returns to the 2024 Brand Masters Conference to talk to Brad Barnett, Vice President of Enterprise Marketing at Nationwide. Brad shares how the brand has been able to...

  • ANA Marketing Futures Podcast

    Escaping the Brand "Friend Zone" with Doug Zarkin

    Jun 4, 202418 minS0

    <p>Marketing Futures Podcast host Mike Berberich is back with another edition of the special series from the 2024 Brand Masters Conference in Carlsbad, California. In the marketing game, it’s all about relationships...

  • ANA Marketing Futures Podcast

    Meeting Gen Z Where They're At, with Elizabeth Kenny of TRUTH Initiative

    May 21, 202434 minS0

    <p>Marketing Futures Podcast host Mike Berberich returns to Carlsbad, California for the next edition of the 2024 ANA Brand Masters Conference miniseries. Today’s guest is on a mission to help curb tobacco use in...

  • ANA Marketing Futures Podcast

    Mastering Marketing's New Era, with CPG Marketing Expert Fernando Herrera

    May 7, 202435 minS0

    <p>ANA’s Marketing Futures Podcast returns with another episode recorded on the ground at the 2024 ANA Brand Masters Conference in Carlsbad, California. Host Mike Berberich’s guest is none other than the host of this...

  • ANA Marketing Futures Podcast

    The Marketer's Evolution: From Creativity to Business Acumen, with Newell Brand's Melanie Huet

    Apr 23, 202425 minS0

    <p>For the second year in a row, Marketing Futures Podcast host traveled to ANA’s Brand Masters Conference, this year emanating from Carlsbad, California, to interview some of the brightest minds in our industry. We’re...

  • ANA Marketing Futures Podcast

    It Takes a Village: A New Agency Approach, with Sarah Collinson and Dan Lucey of Havas NY

    Apr 2, 202432 minS0

    <p>With all of the new developments in marketing technology over the past decade, I’m pleased to announce that creativity is making a roaring comeback to claim center stage in the marketing function. At least that’s the...

  • ANA Marketing Futures Podcast

    Reshaping Fitness Through Purpose, with Planet Fitness and Barkley

    Mar 19, 202441 minS0

    <p>The Marketing Futures Podcast played host to the dynamic duo of Jamie Medeiros, Chief Brand Officer at Planet Fitness and Katy Hornaday, Chief Creative Officer at Barkley. Jamie and Katy joined the pod to talk about...

  • ANA Marketing Futures Podcast

    Engineering a Brand: The Intersection of Tech and Marketing, with Chris Stauffer

    Mar 5, 202448 minS0

    <p>Over the years, we here at the pod have talked a lot about how marketers need to brush up on their technical literacy as more and more of the marketing function becomes digitized. But what about the other way around...

  • ANA Marketing Futures Podcast

    Plumbing vs. Poetry: Navigating the Generative AI Renaissance with Alan Schulman of UpperRight

    Feb 13, 202437 minS0

    <p>Today, we’re bringing you a very special episode, recorded on the ground at the 2023 ANA Masters of Marketing Conference in Orlando, Florida. My guest? Alan Schulman, Co-founder and Chief Experience Officer at...

  • ANA Marketing Futures Podcast

    Breaking the Sound Barrier: How AI is Transforming Podcast Ads with SiriusXM, Barometer, and ArtsAI

    Jan 23, 202451 minS0

    <p>Today’s topic couldn’t be more perfect for our show. We’re talking about leveraging AI technology to help marketers take advantage of an advertising channel that’s been slept on far too long – podcasts. We’ve got not...

  • ANA Marketing Futures Podcast

    Shaping the Next Generation of Marketers, with Niki Mandell of A+E

    Jan 9, 202421 minS0

    <p>The first pod of the new year is a special one, as host Mike Berberich teams with the ANA Educational Foundation and A+E to discuss the future of marketing talent. Today’s guest is Niki Mandell, Vice President, Ad...

  • ANA Marketing Futures Podcast

    People-Powered Innovation, with Tim Ringel of Meet the People

    Dec 19, 202356 minS0

    <p>As the ANA’s resident trends and technology guy, it might surprise you to know that, in my opinion, marketing has never been about tech. It’s about the people, you guys! And my guest today agrees. Tim Ringel is a...

  • ANA Marketing Futures Podcast

    AI, Authenticity, and Escapism: The Rundown Report with Storyhorse's Aaron Burghard

    Nov 14, 202334 minS0

    <p>We here at Marketing Futures are dedicated to keeping you, dear listener, abreast of all the latest trends and disruptions affecting our industry. With that in mind, podcast host Mike Berberich welcomed Aaron...

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