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Hosted by John Wright · 🇺🇸 US · EN · 110 episodes
Established thought leaders with verified media credentials.
The Business Intelligence in affiliate marketing podcast brought to you by https://statsdrone.com.The Affiliate BI podcast covers a wide range of topics for affiliates including SEO, conversion rate optimization, product marketing, product design, UX and UI, content marketing, data analytics, data science and data visualization. StatsDrone is the winner of the iGB Affiliate Awards for Best Tech for Affiliates 2024! Also the winner of Affiliate Intelligence of the year by Affpapa 2024 and the Odys Awards for best affiliate stats tool 2025!
John Wright hosts Affiliate BI - the Advanced Affiliate Marketing Podcast by StatsDrone, a business show with 110 episodes published.
If you're looking for a book on affiliate marketing to get started, this is the only book you need. It is called The Payout Mafia by Niels Zee and James Dooley. It has some standout contributions from Matt Diggity, Jenny
In this episode of the Affiliate BI Podcast, host John Wright sits down with Vlad Ghilien, a strategic communications consultant with a sharp eye for brand positioning and content strategy. While Vlad’s background isn’t
In this episode of Affiliate BI, John Wright sits down with Joe Hatch, Head of Product at StatsDrone, to pull back the curtain on the complexities of affiliate marketing infrastructure, automation, and data reliability.
I hear often that people think that rather than using StatsDrone, they can just build an in-house affiliate stats tracker. This is a short podcast to explain the nuances of running this type of business. The short answer
In this thought-provoking conversation, marketing director Martin Calvert dives deep into the realities of SEO and affiliate marketing in 2025. He and host John Wright unpack the hard truths about how affiliate marketing
Can dynamic variables help detecting shaving from operators? Based on a conversation I had last week with Armin Aganovic, CRO of Joelsson Media, I realized that click IDs are more valuable than I realized. That is, opera
At the iGB L!ve Pitch in London 2025, I got asked a tough question by Karolina Pelc which is how does StatsDrone avoid getting eaten by AI? I have had time to think about that question and digest a better answer and I th
In this short solocast, I break down why so few affiliates use stats trackers, what holds them back, and how we can collectively create more product awareness to change that. Spoiler: it requires trust, collaboration — a
Is there a need for a new standard when it comes to affiliate data, standards and reporting? I think this needs to be done. At the moment, this was attempted by NetRefer which was a great concept except that I believe th
In this episode of Affiliate BI, John Wright sits down with Mikael Dia, founder of Funnelytics, to break down why traditional attribution models are outdated and misleading. Mikael introduces a contribution-based approac
In this episode, Gael Goasdoue, COO and co-founder of Redcorp, breaks down the evolving role of PPC and paid media in the affiliate and iGaming industries. He emphasizes the critical importance of having the right infras
Meet Emilio Takas who's the Head of SEO at Gentoo Media. Emilio is more than just an SEO as he is an author, public speaker and has a passionate for audio and video recording gear and documenting it on YouTube. Emilio is
A very quick podcast recording about all the tools and services that iGaming operators can utilize to improve revenue and retention. Those efforts could positively benefit affiliates and this is why affiliates should car
Not a topic that most people talk about but it unfortunately happens. You know, when you as an affiliate think that some of your commissions have been shaved. The problem is, how would you know? At StatsDrone, we have bu
Today is a solocast but want to shoutout to Mark Flores Martin, the founder of XGENIA for the conversation we had at NEXT.io. He shared his opinion that bigger companies will start commanding on-prem services and cancell
Meet Robbie Strazynski who's working on improving his poker affiliate site, cardplayerlifestyle.com. He's navigating the new world of SEO and I'm here to help him with affiliate coaching.
Meet Maja Jovančević who was former Director of SEO at AskGamblers and GiG. In this episode, iGaming SEO expert Maja Jovancevic shares her insights on the evolving challenges and opportunities for affiliates in a search
What would a dream affiliate CRM tool look like? I asked affiliate marketing expert, Niels Zee, are there any affiliate CRM tools out there that he knows of and he said no. He then went on to describe what a perfect affi
In this episode of the Affiliate BI Podcast, John Wright sits down with Valentina Diaco, founder of Profit Matches and creator of the tech-and-marketing newsletter VidDay Lens. Valentina introduces the concept of Search
Meet Shaurya Jain who's a long time SEO friend and what he shared in this recording were data insights I thought were true but had no data to back it up. Shaurya gives some core insights on why quality matters for SEO si
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Affiliate BI - the Advanced Affiliate Marketing Podcast by StatsDrone is hosted by John Wright. The show is categorised under business (marketing) and has published 110 episodes.
Affiliate BI - the Advanced Affiliate Marketing Podcast by StatsDrone has published 110 episodes.
Affiliate BI - the Advanced Affiliate Marketing Podcast by StatsDrone regularly covers business, marketing, entrepreneurship. It sits in the business category, with a marketing focus.
Affiliate BI - the Advanced Affiliate Marketing Podcast by StatsDrone is accessible for guests with genuine business expertise. A personalised, episode-aware pitch will still outperform a generic one every time.
Affiliate BI - the Advanced Affiliate Marketing Podcast by StatsDrone hasn't explicitly signalled guest openness in recent episodes. That doesn't rule out pitching. your hook just needs to be especially compelling and relevant to their recent content.
Episodes of Affiliate BI - the Advanced Affiliate Marketing Podcast by StatsDrone average 21 minutes. a focused format where a clear narrative arc and tight preparation matter most.
Our data rates Affiliate BI - the Advanced Affiliate Marketing Podcast by StatsDrone's guest bar at 80/100 (Premium tier). Established thought leaders with verified media credentials. Sign in to PitchCentric to see how your own Pod Score compares against this show.
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