Hosted by AdClass · 🇺🇸 US · EN-US · 31 episodes
Established thought leaders with verified media credentials.
AdTalk by AdClass is a biweekly podcast hosted by AdClass co-founders Caleb Cruz and Dakota Hermes where they debate, discuss, and analyze all things advertising. Through focusing on current events, topical chat, concept analysis, and guest appearances from those working within the advertising workspace or those benefiting from innovative advertising solutions, Dakota and Caleb bring levity, insight and a fresh perspective to the constantly shifting landscape of the advertising world.
AdClass hosts AdTalk by AdClass, a business show with 31 episodes published.
Ex-Acquisition.com Director Tobias Allen on AI, Branding & Direct Response In this episode, Tobias Allen joins Dakota Hermes to talk about how AI is reshaping marketing, what brand really means in 2025, and why the funda
Most ad accounts don’t stall out of nowhere (unless you literally only launched a set-and-forget way back in 2020). You need to know where to look and how to fix an underperforming account before it really causes a probl
The world of advertising moves fast. What worked last week might flop today. In this “state of the union” episode, Caleb, Dakota, and Matthew break down what’s actually working right now in paid advertising, with a speci
You've probably heard of vibe marketing, but what exactly is it? Sometimes the best marketing isn’t about hard selling at all, it’s about creating a vibe people want to be part of. In a world oversaturated with CTAs and
When a client comes to you after spending $340K on ads with zero sales attributed, where do you even start? In this episode, Caleb and Matthew break down the exact steps they took to turn a restaurant POS account with pl
Is the era of overly polished, AI-generated ads finally dying? In this episode, Caleb and Matthew sit down with performance strategist Elly Charland to break down what’s actually working in ad creative right now, from vi
Building a strong company culture without a physical office might sound challenging historically speaking, but it’s been one of the most central reasons for growing our fully remote team to a point of amazing success. Wi
In 2025, high-ticket sales aren’t as simple as they used to be. With rising ad costs and a growing trust recession, buyers are more skeptical than ever. So how do you keep high-ticket conversions strong? One solution is
Don't call it a comeback! Caleb, Dakota, and Matthew return to catch up on how the marketing landscape looks in the wake of the continued rise of AI. AI has been a hot topic globally in almost every industry for the last
Wondering how to optimize your Meta ads in today’s privacy-first world? Dakota and Matthew break down the Conversions API (CAPI) and explain how it can drastically improve your ad performance by solving the issues caused
Call cost cut in half WHILE call quality increased? In the high-ticket world, having a marketing team behind your back that works hard to deliver strong results means everything. But that's not all that Jon Chintanaroad
Remember the 2016 and 2020 elections? Other than the political ramifications, there were huge shifts in the online marketing world too. As a result, election years have become minefields to navigate ever since. Caleb and
We know high-ticket sales and paid media inside out, so if you're in this area of digital marketing and struggling to get highly qualified leads, this is for you! Dakota and Matthew discuss the best ad funnel that is run
What would a huge boost in sales output look like for you this year? Today's guest, CloseSales.com founder Austin Medlin, explores the factors that are constantly in play when working out how to turn a lead into a sale.
Before you swipe away, no this isn't TMZ. However, the culture-dominating relationship between Taylor Swift and Travis Kelce is having a widespread impact on the marketing world. Call it what you want but after a cruel s
What does success look like to you? And what would it take to achieve it? Today's guest knows a lot about what it means to work hard for what he wants, but also what it takes to succeed not only in business but also pers
Out of nowhere, Snapchat announced itself as the fastest-growing social media platform of 2023 so far, outperforming the likes of TikTok, Instagram and, yes, Threads. Did we secretly time-travel back to 2013? And what do
What would you do if your monthly revenue grew from $6k to over $90k in less than a year? That's exactly what happened to AdClass student Dr. Matt Shiver, who launched his coaching offer into the stratosphere through pai
Sometimes in life, you just have to tip your hat to the greats... Dakota and Caleb consider what is at the core of some of the greatest and most expensive ad campaigns of all time, the legacy they left, and whether they
One normal day of marketing. All we ask. Will never happen. The human riddle-wrapped-in-a-mystery-inside-an-enigma that is Elon Musk decided to let the bluebird fly the cage by rebranding Twitter to X (1:55). All the whi
Caleb
Pastor · Kill the Computer
1 appearance on this show
Dakota
high school teacher and head baseball coach · The Spare Room
1 appearance on this show
Matthew
student Director · Creative Nature
1 appearance on this show
Jon Chintanaroad
Recruiting Accelerator
1 appearance on this show
Austin Medlin
sales coach and digital entrepreneur · CloseSales.com
1 appearance on this show
Dr. Matt Shiver
Dr.
1 appearance on this show
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AdTalk by AdClass is hosted by AdClass. The show is categorised under business (marketing) and has published 31 episodes.
AdTalk by AdClass has published 31 episodes.
AdTalk by AdClass regularly covers business, marketing, entrepreneurship. It sits in the business category, with a marketing focus.
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