Hosted by Tennis · 🇺🇸 US · EN-CA · 46 episodes
Established thought leaders with verified media credentials.
A Digital Strategy Podcast explores how design, technology, and business intersect to shape the way organizations grow and adapt. Through thoughtful discussions and interviews with leaders in tech, design, brand, and marketing, the show shares practical strategies, frameworks, and stories for navigating today’s digital landscape.Hosted by the team at Tennis, the podcast blends sharp takes on the industry with candid conversations about the systems, tools, and decisions that drive lasting impact.
Tennis hosts A Digital Strategy Podcast, a business show with 46 episodes published.
💡 Key Topics: Figma's July IPO and the pivot to positioning itself as an AI company, right down to the software description The claim that ~80% of Config talks are now AI, and whether that's a good or exhausting thing W
💡 Key Topics: Why Italy was primed for this: arriving late to the Industrial Revolution and deciding to win on design instead Camillo's 1908 factory and the "Olivetti style" that predated Apple's design manifesto by 40
In this episode: Clarity beats cleverness: define the goal and the KPI before the design Structure is the real UX: information architecture as the invisible foundation Speed is a design decision: real speed, perceived sp
The worst design system project is one that starts too early. Wrong timing, wrong scope, wrong people and it dies in a folder somewhere, untouched. In this episode, Symon and Marcello break down the three signals that te
💡 Key Topics: Why most agencies get stuck and can't scale past the founder How pricing affects client lifetime, team stability, and the work itself The story behind going from $2,500/month to $45,000/month and back down
Key Topics: • The Lego analogy: the simplest way to explain a design system to anyone • What's actually inside a design system: foundations, components, patterns, and documentation • How designers, developers, and produc
Key Topics: Why AI is accelerating brand chaos at the mid-market level The difference between a brand guide and a design system What design debt looks like, and why you don't feel it until it breaks Single source of trut
What we cover in this episode: 🔹 [0:00] — The verdict: What actually happened in the Meta/YouTube lawsuit 🔹 [2:16] — Kaye's story and why starting social media at age 6 matters 🔹 [3:55] — Internal Meta documents: "If
In this episode: • How design evolved from a contained discipline in 2006 to absorbing everything by 2020 • Why low-code, no-code, the gig economy, and nearshoring created a race to the bottom on execution • The three di
Key topics Definition of technical debt in web development How small decisions compound over time Real-world examples of web debt Strategies for auditing and addressing web debt Chapters 00:00 Technical Debt in Web Devel
Notes Why does a website project that everyone agrees is needed keep dying in the finance meeting? Usually it's not the budget — it's the pitch. Symon and Marcello break down how to reframe a web investment as a business
Most projects don't fail because the team couldn't build. They fail because the team tried to build everything at once. In this episode, Symon and Marcello break down why project scope creep and feature bloat are the rea
What We Cover Why delivery on time and on budget is not the same as project success The 'meeting of the minds' problem: how misaligned expectations sink projects before kickoff Free text fields vs. structured data — and
Product teams don't miss deadlines because they're slow. They miss them because no one ever defined what "done" actually means. In this episode, Symon and Marcello dig into the structural and cultural gaps that quietly b
Key topics: The concept of the SaaS apocalypse and its driving factors How AI tools like Claude Code, Claude, ClawdBot and others are enabling bespoke app development The declining economics of SaaS subscription models T
Takeaways Total cost of ownership includes hidden costs like hosting and labor.Organizations often underestimate the costs associated with website redesigns.Hosting costs can vary significantly and are often overlooked.L
Takeaways Organizations often lack a structured way to evaluate vendors.A scorecard can help monitor vendor performance over time.Identifying triggers for audits can prevent larger issues.Communication is a critical fact
Takeaways The importance of a flexible process in project management.Documentation is critical for continuity and clarity.Scope should be viewed as a hypothesis, not a contract.Effective communication is key to navigatin
Takeaways MVPs aren't about shipping fast, they're about learning fast.The term MVP has been misunderstood and often co-opted.Validation should come from real user engagement, not speculation.A good MVP strategy involves
Takeaways The trend of single user apps will continue to grow.Compliance will increasingly involve product and design teams.Dynamic web pages may become a reality this year.Websites should be treated as living systems, n
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A Digital Strategy Podcast is hosted by Tennis. The show is categorised under business (management) and has published 46 episodes.
A Digital Strategy Podcast has published 46 episodes.
A Digital Strategy Podcast regularly covers business, management, arts. It sits in the business category, with a management focus.
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A Digital Strategy Podcast hasn't explicitly signalled guest openness in recent episodes. That doesn't rule out pitching. your hook just needs to be especially compelling and relevant to their recent content.
Episodes of A Digital Strategy Podcast average 25 minutes. a focused format where a clear narrative arc and tight preparation matter most.
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