Ashish Gupta

With over 18 years of hands-on experience in digital media, Ashish Gupta is a results-driven marketing consultant and CEO/Founder of AdaptsMedia, TheGenXMedia, TheCapheVietnam, and Billionwebs. He specializes in transforming online marketing strategies for global brands across MENA, Southeast Asia, and South Asia, leveraging data-driven insights, AI-powered search optimization, and programmatic buying to deliver measurable ROI. Previously VP of Digital Media at BPG Group (a leading Dubai advertising agency), Ashish has built high-performing teams and delivered innovative campaigns for high-profile clients including First Gulf Bank, SharafDG, Air France, Swatch Group, RTA, and Expo 2020. He is passionate about staying at the cutting edge of digital transformation and advancing the future of marketing in an AI-driven landscape.

Expertise

Media PlanningDigital MarketingDigital StrategyStrategic CommunicationsOnline MarketingDigital Strategy & TransformationSearch Engine Marketing (SEM) & SEOProgrammatic Buying & Real-Time Bidding (RTB)Generative Engine Optimization (GEO) for AI-Driven SearchSocial Media & Mobile MarketingWeb Analytics & Data-Driven MarketingBuilding & Scaling Digital Media AgenciesAI in Advertising & Hyper-Personalized Experiences

Speaking topics

How Global Brands Can Stay Visible in China's AI-First Search Era (GEO Strategies)The Future of AI in Digital Advertising and PersonalizationBuilding and Scaling Successful Media Companies in the MENA RegionData-Driven Marketing: From Strategy to Measurable ROISkills That Will Remain Uniquely Human in the AI EraNavigating the Rapidly Evolving Digital Media LandscapeProgrammatic Buying and RTB Platforms: Strategy & ExecutionWhy Media Agencies Need Better Support: Accountability in AdTech Ecosystems