Digital Marketing / Advertising / MarTech
Ashish Gupta
CEO & Founder at AdaptsMedia | TheGenXMedia | TheCapheVietnam | Billionwebs
Digital Marketing / Advertising / MarTechDubai
About Ashish:
With over 18 years of hands-on experience in digital media, Ashish Gupta is a results-driven marketing consultant and CEO/Founder of AdaptsMedia, TheGenXMedia, TheCapheVietnam, and Billionwebs. He specializes in transforming online marketing strategies for global brands across MENA, Southeast Asia, and South Asia, leveraging data-driven insights, AI-powered search optimization, and programmatic buying to deliver measurable ROI. Previously VP of Digital Media at BPG Group (a leading Dubai advertising agency), Ashish has built high-performing teams and delivered innovative campaigns for high-profile clients including First Gulf Bank, SharafDG, Air France, Swatch Group, RTA, and Expo 2020. He is passionate about staying at the cutting edge of digital transformation and advancing the future of marketing in an AI-driven landscape.
Speaking topics
How Global Brands Can Stay Visible in China's AI-First Search Era (GEO Strategies)The Future of AI in Digital Advertising and PersonalizationBuilding and Scaling Successful Media Companies in the MENA RegionData-Driven Marketing: From Strategy to Measurable ROISkills That Will Remain Uniquely Human in the AI EraNavigating the Rapidly Evolving Digital Media LandscapeProgrammatic Buying and RTB Platforms: Strategy & ExecutionWhy Media Agencies Need Better Support: Accountability in AdTech Ecosystems
Expertise
Media PlanningDigital MarketingDigital StrategyStrategic CommunicationsOnline MarketingDigital Strategy & TransformationSearch Engine Marketing (SEM) & SEOProgrammatic Buying & Real-Time Bidding (RTB)Generative Engine Optimization (GEO) for AI-Driven SearchSocial Media & Mobile MarketingWeb Analytics & Data-Driven MarketingBuilding & Scaling Digital Media AgenciesAI in Advertising & Hyper-Personalized Experiences
Work Experience
Vice President Digital Media
BPG Group
2021 to 2021
General Manager
BPG Group
2017 to 2021
Sr.Director - Digital Media
BPG Group
2012 to 2017
Exchange Manager - Digital
Mindshare
2011 to 2012
Search Marketing Manager
UM Dubai
2008 to 2011
Executive Internet Marketing
Wonderfulbuys.com
2006 to 2008
CEO & Founder
2021 to present
TechBehemoths is a Berlin-based platform founded in 2019 that connects clients with IT companies globally. It features a directory of over 56,126 companies from 146 countries and 7,725 cities. The platform was created to address challenges in finding suitable IT providers and enhancing client visibility, offering powerful filters, intuitive search options, and maps for easy navigation. The core service is a free directory and matching tool that allows clients to search for IT providers based on various criteria. IT companies can create profiles to gain visibility and receive inquiries. Additionally, TechBehemoths offers custom web development and design services, which support the platform's operations. The company has a team of 10-49 employees and has been recognized in various publications for its innovative approach to connecting clients and IT firms.
Press
Our Team
TheCapheVietnam is introducing Vietnam's premium Robusta coffee beans in the Middle East
Coffee in Vietnam is not just a beverage but a booster dose for quick energy, an excuse to enjoy, a reason to sit and talk with friends, and a precursor to loads of happiness. Speaking on the launch, Ashish Gupta, <strong>Founder & CEO</strong> of TheCapheVietnam ...
TheCapheVietnam introduces authentic Vietnamese coffee in the Middle East
Coffee in Vietnam is not just a beverage but a booster dose for quick energy, an excuse to enjoy, a reason to sit and talk with friends, and a precursor to loads of happiness. Speaking on the launch, Ashish Gupta, <strong>Founder & CEO</strong> of TheCapheVietnam ...
Adapts Media - Campaign Middle East
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