branding expert and behavioral scientist, Zurich-based global brand
Martin Lindstrom
branding expert and behavioral scientist | Zurich-based global brand
First heard Jun 2020 on The AI Marketing Companion
About Martin
Martin Lindstrom is a Danish author and recognized expert in branding and behavioral science. He is a Time magazine Influential 100 Honoree and has authored eight books on topics related to marketing, consumer behavior, and branding. His works include Small Data: The Tiny Clues that Uncover Huge Trends, Buyology – Truth and Lies About Why We Buy, Brandwashed – Tricks Companies Use to Manipulate Our Minds and Persuade Us to Buy, and The Ministry of Common Sense. Lindstrom's book Brandwashed was inspired by the 2009 film The Joneses and examines the influence of social and marketing tactics on consumer decisions. He has conducted significant marketing research, including a notable $3 million word-of-mouth marketing experiment. In addition to his writing, Lindstrom has appeared in the documentary The Greatest Movie Ever Sold and on America’s Next Top Model. Recognized for his influence, he was ranked 18th on Thinkers50's list of top management thinkers in 2015 and included in their 2017 updates. Lindstrom also contributes as a columnist for Fast Company, TIME magazine, and Harvard Business Review and makes frequent appearances on NBC's Today show, sharing insights into consumer behavior and branding strategies.
Summary based on Wikipedia, available under CC BY-SA.
Latest episodes
13 on recordThe newest episodes Martin Lindstrom has appeared on. Open one to see it on its podcast.
Cuadernos de Conversaciones
El poder de los pequeños detalles: "Small Data" de Martin Lindstrom
May 19, 2026
Future Solving
Martin Lindstrom on the Future of the Customer
Jan 12, 2026
Tell Me Something Good About Retail
Wisdom Behind the Windows: How Can Retailers Foster Genuine Human Connections in a Digital Age?
Jan 17, 2025
The New Abnormal
Martin Lindstrom 'Predicting the future - before anyone else'
May 13, 2024
The Epicenter with Ronen Mense
E30: The Epicenter with MARTIN LINDSTROM, BUSINESS TRANSFORMATION EXPERT & TIME 100 HONOREE
Aug 13, 2023
Leadership NOW with Dan Pontefract
The Utter Nonsense of Corporate Nonsense with Martin Lindstrom
Mar 25, 2023
Behind the Keynotes
Observations and Learnings for a Better Future - Behind the Keynotes
Nov 29, 2022
Behind the Keynotes
The Future of Work - Behind the Keynotes
Nov 22, 2022
Episode topics
How hosts framed recent episodes with Martin: the titles of the episodes where they appear.
Podcasts appeared on
11Every podcast that has had Martin on, most often first. Open one to see Martin's episodes there.
Guests who appear alongside
Guests who appear on the same podcasts as Martin. Worth a look if you are building a panel or pitching the same circuit.
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