What does Visit Lake Charles do?

Visit Lake Charles - Louisiana's Playground is the official destination marketing organization for Lake Charles and Southwest Louisiana. It operates as the Lake Charles/Southwest Louisiana Convention & Visitors Bureau, focusing on promoting tourism and driving economic development in the region. The organization aims to create a welcoming destination that showcases the area's authentic culture while maximizing the economic benefits of tourism. Headquartered in Lake Charles, the bureau offers various services, including visitor assistance, event planning, and marketing for local attractions. It promotes key experiences such as the Creole Nature Trail, culinary adventures, and local festivals. The organization also supports sports tourism through the Lake Charles Event Center and the Lake Charles Regional Sports Authority. Additionally, it produces the Louisiana’s Playground Podcast, which highlights local experiences and events. Visit Lake Charles actively engages with visitors, locals, and event organizers to enhance the region's quality of life and foster community development. Its strategic planning focuses on innovation and growth in tourism, sports, and marketing initiatives.