What does The South & Life do?

Life of the South Corporation, established in 1978 and based in Jacksonville, Florida, is an insurance company that specializes in payment protection products and credit insurance. Originally founded as Houston National Life, the company rebranded in 1982 and became a subsidiary of Fortegra Financial Corporation in 2008. It focuses on credit life and accident/health insurance, contributing to Fortegra's broader portfolio of specialty insurance solutions. The company offers a range of products, including credit insurance for life and accident/health, debt cancellation, property and casualty products, and home protection plans. It also provides supplemental non-credit accident, disability, and life products, along with various support services such as database marketing and product development. Life of the South serves multiple industries, including automotive, banking, consumer finance, and retail, and emphasizes tailored solutions for its clients.