What does The Magic Academy do?

The Magic Academy is a UK-based organization that supports sports coaches in enhancing their experiences and those of their players. It offers an online development platform that serves as a central hub for coaches to access resources, connect, and share knowledge. The organization promotes a community-driven approach to coaching development. In addition to the platform, The Magic Academy hosts a podcast featuring interviews with notable figures in the coaching world. The podcast, which has produced 246 episodes since 2018, aims to foster insights and discussions among coaches. The organization encourages coaches to engage with its resources and community to improve their coaching practices.