What does Smollan do?

Smollan is a global sales, marketing, and retail execution company founded in 1931 in South Africa. Originally a family-owned paint sales operation, it has grown to operate in 61-62 countries across various regions, employing between 75,000 and 90,000 people. The company is led by family members, with David Smollan as CEO and Michael Smollan as chief brand experience officer. Smollan emphasizes family values and aims to create a people-driven culture while focusing on sustainability and inclusivity. The company specializes in outsourced sales representation, field marketing, and retail execution services. It offers training for frontline workforces through mobile-first platforms and has seen significant engagement growth in its digital training programs. Smollan also supports product distribution and promotion for client brands, partnering with global companies like Unilever and WPP. Its initiatives include empowering rural women entrepreneurs in India and promoting hygiene in Ethiopian schools, showcasing its commitment to community development and social responsibility.