What does Scotch & Soda do?

Scotch & Soda is a Dutch fashion brand founded in 1985 in Amsterdam. Originally a menswear wholesale label, it has evolved to offer premium casual clothing, denim, accessories, and fragrances for men, women, and children. The brand is known for its blend of classic cuts, playful colors, and everyday functionality, promoting self-expression and individuality. Over the years, Scotch & Soda has expanded its product lines, including the launch of Maison Scotch for women and R'Belle for girls. The brand has a strong global presence, with products available in over 70 countries and a network of physical stores and franchises. Recently acquired by Bluestar Alliance, Scotch & Soda is focusing on sustainability and new product licenses, including accessories and fragrances. The company is committed to quality and detail, with initiatives like using organic fabrics and a denim repair service.