What does Rootnote do?

RootNote is a SaaS platform that aggregates and analyzes data from various sources, including social media and e-commerce, to provide actionable insights for content creators, athletes, influencers, and organizations in the sports, entertainment, media, and music industries. Founded by Jason Burchard, Jeremy Burchard, and Chandler Barnes, the company operates from offices in Nashville, TN, and Indianapolis, with a focus on empowering creators by making data accessible and engaging. The platform offers features such as unlimited real-time updating pages for managing creator rosters, tracking content performance, and measuring engagement and revenue. RootNote's analytics tools help users save time on manual analysis and provide insights into growth tracking and ROI measurement. The platform is designed for a wide range of users, including managers, teams, agencies, and brands, and supports community-building initiatives like education and collaborations with institutions.