What does Points.com do?

Points, a Plusgrade company, is a leader in loyalty commerce, providing a platform that enhances how loyalty program members manage their points and miles. Founded in 2000 and based in Toronto, Ontario, Points has been transforming loyalty programs for over two decades. The company was acquired by Plusgrade in 2022, combining two significant sources of ancillary revenue in the travel industry. With 92 billion points and miles transacted annually across more than 60 programs worldwide, Points utilizes its Loyalty Commerce Platform to streamline the movement of loyalty currency. This platform helps members achieve their reward goals while creating new revenue streams for loyalty programs. Points collaborates with over 125 partners in various sectors, including air travel, hospitality, and financial institutions, serving major names like Aeroplan, Southwest Airlines, and Marriott Bonvoy. The company operates in the Information Technology sector and reported an annual revenue of $432.4 million in 2025, employing approximately 352 to 409 people.