Paddle is a London-based fintech company founded in 2012, specializing in payments, tax, and subscription management for SaaS and digital product businesses. As a merchant of record, Paddle simplifies global payments, compliance, billing, and fraud protection, allowing companies to focus on growth. The company serves over 4,000 to 5,000 software and digital product firms worldwide, including freelancers and businesses in both B2B and B2C sectors. Paddle's integrated platform includes features such as Paddle Billing for subscription management, tax and compliance automation, and fraud protection. It supports multiple currencies and languages, enabling businesses to streamline their operations and accelerate market entry. The platform also offers analytics and reporting tools to provide actionable insights. With flexible pricing starting at 5% + $0.50 per transaction, Paddle caters to a range of clients from startups to enterprises, enhancing their payment processes and customer experiences.