What does NZ Avocado do?

NZ Avocado Industry Ltd, operating as New Zealand Avocado, is the official industry body for New Zealand-grown avocados. Based in Tauranga, Bay of Plenty, the company promotes avocados primarily from the Bay of Plenty and Northland regions. With over 45 years of experience in exporting, New Zealand Avocado accesses more than 80 international markets, making it a leader in avocado production. The organization supports growers through various initiatives, including marketing campaigns, recipes, and nutrition tips. It provides valuable industry resources such as crop estimates and market data. The company has also participated in programs aimed at boosting productivity and expanding market access, particularly in Asia. New Zealand avocados are marketed for both domestic consumption and export, emphasizing sustainability and high-quality produce.