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Lalo Tequila

LALO Tequila is a Mexican-owned tequila brand founded in 2017 by childhood friends Eduardo "Lalo" González and David R. Carballido, along with CEO Jim McDermott. The brand emerged from a small-batch project that began in 2015 in Guadalajara, Jalisco. Named after González's father, who founded the Don Julio brand, LALO represents the third generation of tequila-making expertise in the González family. LALO focuses on producing a single product: blanco tequila. The tequila is made using only three ingredients: highland blue agave, champagne yeast, and deep well water, with no additives. The production process involves slow-cooking the agave in stone ovens and distilling it in copper, resulting in a clean taste and distinct agave flavor. LALO has grown significantly, becoming available in all 50 U.S. states and earning recognition as one of the fastest-growing tequila brands. The founders emphasize authenticity and cultural engagement, supporting community initiatives and prioritizing traditional production methods.

67+ EmployeesSince 2019Austin, Texas, United States

About Lalo Tequila:

LALO Tequila is a Mexican-owned tequila brand founded in 2017 by childhood friends Eduardo "Lalo" González and David R. Carballido, along with CEO Jim McDermott. The brand emerged from a small-batch project that began in 2015 in Guadalajara, Jalisco. Named after González's father, who founded the Don Julio brand, LALO represents the third generation of tequila-making expertise in the González family. LALO focuses on producing a single product: blanco tequila. The tequila is made using only three ingredients: highland blue agave, champagne yeast, and deep well water, with no additives. The production process involves slow-cooking the agave in stone ovens and distilling it in copper, resulting in a clean taste and distinct agave flavor. LALO has grown significantly, becoming available in all 50 U.S. states and earning recognition as one of the fastest-growing tequila brands. The founders emphasize authenticity and cultural engagement, supporting community initiatives and prioritizing traditional production methods.

Technology Stack:

CircleFacebook Custom AudiencesFacebook Login (Connect)Facebook MetaFacebook PixelFacebook WidgetFacebook for BusinessGoogle Search ConsoleGoogle Tag ManagerHREF LangIntuit Mailchimp All-in-One Marketing PlatformMailchimp StoresMeta AdsMeta Ads ManagerMicrosoft Office 365Mobile FriendlyMonday.comOutlookPinterestRemoteShopifySlackViewport Meta

Podcast appearances (4)

How to Build a Category-Defining Brand by Listening to Customers with Tracey Pickett (Hairbrella)
Stay StarryEyed · Sep 2026
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1 Elf - Holiday Film Countdown
The Film Countdown · Dec 2025
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Boomerang! with Lalo of Lalo Tequila
The Speakeasy · Jul 2025
Mi Tio Lalo
R and R Pod · Feb 2024
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Does Lalo Tequila sponsor podcasts?

Lalo Tequila has been detected as a sponsor on 1 podcast.

Episodes mentioning Lalo Tequila

Lalo Tequila has been mentioned across 4 podcasts.

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