What does Future Anthem do?

Future Anthem is the real-time AI platform powering personalisation for the global gaming industry. In a world where timing is everything, we give operators the clarity, confidence and capability to act in the moment - delivering personalised player experiences in under 100 milliseconds, in-app and through CRM, across the entire player journey. Our platform combines advanced machine learning, AI and data science with deep sector expertise to enable operators to increase engagement, improve retention and drive sustainable growth. Trusted by leading global brands including Flutter, evoke, Betsson, Bet365, Buzz Bingo, BCLC and Allwyn, and supported by a partner ecosystem of 20+ world-leading platforms, we bring deep gaming expertise to personalisation at scale across sports betting, casino, bingo and lottery. Every Player. Every Moment. Made Personal.