What does Follow Your Heart do?

Follow Your Heart is a plant-based and vegan food company founded in 1970 in Canoga Park, California. It started as a small sandwich and juice bar and has grown into a comprehensive vegan grocer, natural wellness store, gift shop, and award-winning café. The company is known for its commitment to producing high-quality plant-based foods that benefit both consumers and the environment. The product lineup includes Vegenaise, a popular egg-free mayonnaise substitute, various plant-based cheese alternatives, salad dressings, dairy-free sour cream, and VeganEgg, an egg alternative. Follow Your Heart also offers packaged deli items and operates a market and café that serves vegetarian and vegan food. With a presence in 23 countries and annual revenues of around $50 million, the company partners with major retailers like Trader Joe's and Tesco. In 2021, it became part of Danone's plant-based portfolio, enhancing its growth potential while maintaining its mission-driven values.