What does D1 Training do?

D1 Training is an athletic-based training facility that provides coach-led, science-backed fitness programs for youth, adults, and professional athletes. Founded in 2001 by former NFL player Will Bartholomew in Franklin, Tennessee, D1 Training has expanded to 117 locations across the United States, with an additional 252 units in development. The company currently trains around 30,000 athletes, emphasizing an inclusive definition of "athletes" to serve a diverse clientele. The training programs at D1 Training are tailored to various age groups and skill levels, including warm-up exercises, performance series training, strength programs, and conditioning. Membership classes are structured for youth athletes, student-athletes preparing for collegiate sports, and adults seeking fitness improvement. Training is conducted in one-on-one or small-group settings by certified coaches who create individualized programs based on each athlete's needs. D1 Training operates under a franchise model that has seen rapid growth since 2018, focusing on the youth sports market and delivering high returns for franchisees.