What does Born Primitive Outdoor do?

Born Primitive is an athletic apparel and accessories brand founded in 2014 and headquartered in Virginia Beach, Virginia. Established by Bear Handlon, a former Navy SEAL, and co-founder Mallory Riley, the company has grown rapidly into a global enterprise. Born Primitive is known for its commitment to high-performance gear designed for men and women, emphasizing resilience and patriotism. The brand offers a wide range of products, including compression shorts, moisture-wicking tops, leggings, and tactical gear. All items are designed with input from military personnel and first responders, ensuring they meet the demands of rigorous training and operational environments. Born Primitive operates a direct-to-consumer model and has expanded its presence in mass retail and on platforms like Amazon Prime. With eight distribution facilities worldwide, the company ensures efficient logistics and timely delivery to its customers. Born Primitive actively engages with military and fitness communities, supporting various charities and promoting a culture of hard work and perseverance.