
How a Singapore health and wellness brand entered West Africa
Karen Fong of LAC Global says the discerning Nigerian consumer is willing to pay top dollar for a trusted product.

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Hosted by NTU-SBF CAS · 🇺🇸 US · EN · 11 episodes
Established thought leaders with verified media credentials.
The Singapore-Africa Conversation is the official podcast of the NTU-SBF Centre for African Studies, a practice-oriented think tank that conducts research, fosters networks, and builds capacity for doing business in Africa. Established in 2014 with an endowment from private sector donors and seed funding from the Ministry of Trade and Industry (MTI), CAS is the only one of its kind in South-East Asia. The aim of this podcast is to try and unpack the economic transformation of Africa from an Asian point of view. http://www.ntu.edu.sg/cas cas@ntu.edu.sg
NTU-SBF CAS hosts The Singapore-Africa Conversation, a business show with 11 episodes published.

Karen Fong of LAC Global says the discerning Nigerian consumer is willing to pay top dollar for a trusted product.

Jean Ng of Enterprise Singapore has served in two of the most dynamic but vastly distinct markets of Africa. She explains why local firms need to adopt different approaches to win business in West and Southern Africa.

Singapore has identified specific sectors in North and East Africa where it believes its firms have a competitive advantage. Liane Ng and Yazeed Yusuf explain how Enterprise Singapore is assisting local firms win busines

Trade between Singapore and Africa has grown at 10-15% annually since 2019. Singapore firms have invested over US$23.5 billion in the continent making this small but vibrant Asian financial centre the eighth largest fore

Nanyang Business School graduate Gabriel Teo tells Terser Adamu why he gave up his corporate life in Singapore and became a change-making educator in Kenya.

Terser Adamu speaks with Singapore based Swiss entrepreneur Raphael Dana whose super app Gozem facilitates on-demand transportation, delivery, and cashless payment solutions in Togo and Benin.

Terser Adamu speaks with Saikat Chowdhury, Managing Director of the engineering advisory and solutions provider Nivesal. He is plugging the information gap that inhibits domestic manufacturing in Africa from taking off.

Dr Arkebe Oqubay has served as Senior Minister and Special Adviser to the Ethiopian Prime Minister. Under his guidance Ethiopia has carried out a carefully choreographed industrialisation programme. In this episode he te

Dr Ibrahim Assane Mayaki has served as the Chief Executive Officer at the African Union Development Agency-NEPAD for more than a decade. Under his watch, the agency has become a spearhead for accelerating regional integr

The NTU-SBF Centre for African Studies has been coming out with insightful articles over the years attracting following and readership all over the world. As the year comes to an end we look at the top three best read pa

Africa contributes less than 4% to the global greenhouse gas emissions but is a continent worst impacted by climate change. The African Development Bank has promised to mobilise US$25bn billion in climate finance over th
Karen Fong
LAC Global
1 appearance on this show
Jean Ng
Enterprise Singapore
1 appearance on this show
Rahul Ghosh
Enterprise Singapore
1 appearance on this show
Raphael Dana
Gozem
1 appearance on this show
Saikat Chowdhury
Nivesal
1 appearance on this show
Dr Arkebe Oqubay
Ethiopian government
1 appearance on this show
Dr Ibrahim Assane Mayaki
African Union Development Agency-NEPAD
1 appearance on this show
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The Singapore-Africa Conversation is hosted by NTU-SBF CAS. The show is categorised under business and has published 11 episodes.
The Singapore-Africa Conversation has published 11 episodes.
The Singapore-Africa Conversation regularly covers business. It sits in the business category.
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The Singapore-Africa Conversation hasn't explicitly signalled guest openness in recent episodes. That doesn't rule out pitching. your hook just needs to be especially compelling and relevant to their recent content.
Episodes of The Singapore-Africa Conversation average 31 minutes. a focused format where a clear narrative arc and tight preparation matter most.
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