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How an addictive product became one of the most profitable industries in history and stayed that way for fifty years after it was known to kill. The 1953 Mouse Painting Studies that proved cancer causation. The 1954 Frank Statement — seven CEOs committing in writing to deceiving America. The marketing of Joe Camel and the Marlboro Man. The leaked Brown & Williamson documents. Wigand. The 1998 settlement. The pivot to vaping. — a daily series with new episodes every day.
Unknown Host hosts The History of Big Tobacco.
(00:00:00) Doubt Was the Product: How Brown & Williamson's Files Broke an Industry (00:01:06) The Files That Existed (00:02:26) How the Files Got Out (00:04:19) What the Documents Said (00:05:46) The Congressional Moment
(00:00:00) Joe Camel's $500 Million Secret: How a Cartoon Hooked a Generation (00:00:43) The Industry After the Frank Statement (00:01:56) The Marlboro Man and What Came Before Joe Camel (00:03:24) The Joe Camel Campaign
(00:00:00) Hooked by Design: How Big Tobacco Targeted Children and Black America (00:01:22) Marketing to Black Communities (00:04:08) Joe Camel and Youth Targeting (00:06:38) Document Suppression and the Personal Respons
(00:00:00) The Machine They Built to Keep You in the Dark (00:00:44) The Moment Everything Changed (00:01:33) The Frank Statement (00:02:58) The Marlboro Man (00:04:29) Joe Camel and the Youth Market (00:05:35) The Docum
(00:00:00) Mouse Studies, Deception & Joe Camel: Inside the Playbook (00:00:38) The Frank Statement (00:02:00) The Marlboro Man (00:03:26) Selling to Everyone (00:04:54) What the Documents Said (00:05:53) Wigand (00:07:0
(00:00:00) The Frank Statement: Seven CEOs Who Chose to Lie (00:00:23) The Experiment That Changed Everything (00:01:44) The Meeting at the Plaza Hotel (00:02:35) The Frank Statement (00:04:10) The Playbook Takes Shape (
(00:00:00) The Frank Statement: How Big Tobacco Built a Fifty-Year Lie (00:01:14) The Frank Statement (00:03:01) The Marlboro Man and the Marketing of Masculinity (00:04:35) Targeting Communities (00:05:50) Joe Camel and
(00:00:00) The Frank Statement: How Big Tobacco Built a Fifty-Year Lie (00:00:34) The Science That Changed Everything (00:01:29) The Frank Statement (00:03:06) Making Smoking Masculine (00:04:41) Targeting Communities (0
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The History of Big Tobacco is hosted by Unknown Host. The show is categorised under Business (Society) and has published 0 episodes.
The History of Big Tobacco regularly covers Business, Society, Culture. It sits in the Business category, with a Society focus.
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