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Hosted by Unknown Host · 🇺🇸 US · EN · 23 episodes
Established thought leaders with verified media credentials.
Where Business Ownership Meets Generational Wealth The Asset Class is an economic mobilization platform positioning you for the greatest wealth transfer in history. Hosts Jesse Bullock (Bull's EYE Consulting) and Earl Harden (Tax Erasers) deliver tax strategies, Mergers & Acquisitions intelligence, and scaling systems that transform Business Owners from technicians trapped in their companies into architects of Generational Wealth. What You'll Learn: We break down frameworks the ultra-wealthy use to build dynasties—translated for Main Street Business Owners ready to stop overpaying taxes and start building sovereignty. This is the knowledge that Jesse billed $17K-$25K per week to deliver and Earl uses to save clients $50K-$250K annually. Tax Strategy That Works: Charitable remainder trusts saving clients millions (one inherited $4M, paid $12K in taxes) Entity structuring protecting assets while maximizing d
Unknown Host hosts The Asset Class, a business show with 23 episodes published.
Hustle is over glorified. Grit gets you out the mud, but running full speed forever is insanity on steroids. Earl frames it through the World Cup: billions spent, ninety minutes of effort, and with the goals removed nobo
Jesse corrects the record on what he actually does. He's not here to help anybody. He's here to walk alongside the people who are ready to help themselves. Not pushing you up the hill, not pulling you up the hill. There
Jesse wraps a Raleigh engagement and finally sleeps, which opens the conversation nobody has about the grind. They tell you to put your mask on first for a reason. Serve everybody else before yourself and you rob the eco
Jesse opens on the entrepreneur's reality: the ebbs and flows, the unforeseen pivots, and why he'd take controlling his own destiny ten times out of ten over asking permission to be sick. The critical discipline—keep you
Three years to get everything in order—one has passed, two remain. Jesse and Earl open on the mindset that carries them through grind season: selfishly unselfish. Leadership starts with self-leadership. If you can't lead
Jesse delivers the operational gem that most consultants charging $365 to $525 an hour won't break down this clearly. Most business owners group all their revenue onto one line on the P&L. For an HVAC contractor, that me
Ten to fourteen million businesses will change hands over the next decade. Baby boomers are retiring, divorcing, dissolving partnerships, or just done. Their kids don't want it. Private equity won't touch anything under
Jesse breaks down what it means to walk a client's production floor and see opportunity everywhere. The people inside every business already hold the answers to what's broken—but owners get so busy chasing their own tail
Episode 34: "Entrepreneurial Slavery vs. Liberation: The Four-Legged Stool & the Coming Depression" Jesse draws the line between entrepreneurial slavery and true liberation. Owning a business that enslaves the owner runs
Warren Buffett said accounting is the language of business. Jesse breaks down why managerial accounting isn't optional...it's essential for business survival. Cost of goods sold. Margins. Ratios. If you're measuring succ
Earl delivers captive insurance—the super rich guy secret that's been hidden for 50 years. Move $1.2 million tax-free from your company into your own insurance entity. The money is liquid. You can invest it. You only pay
Easter Sunday. The president truths: "Tuesday will be power plant day and bridge day all wrapped up in one in Iran. Open the fucking strait you crazy bastards or you'll be living in hell. Praise be to Allah." That's a pr
The economics of this war are insane. America is spending a billion dollars per day while literally funding all sides. We're sending pallets of US dollars to Iraq, which flows through shell companies across the 300-mile
While America burns through a billion dollars per day on warfare, Iran is winning the economic game. The petrodollar is being bypassed as ships are passing through the Strait of Hormuz paying the equivalent of $2M US in
The world is unraveling in real time, and most people are sleepwalking into economic collapse. We lost 92K jobs last month—a 130K-job swing from projections—and that's just the beginning. Stagflation is here: inflation c
They're doing it again. Same playbook we watched in Iraq. Same playbook we watched in Afghanistan. Different decade, same outcome. 1953: CIA overthrows Iran's prime minister. 1979: Revolution. $400 million frozen in a tr
Filmed Oct 8, 2025, Earl just crushed two training slots in Texas. One felt like a home run, the other felt chaotic—guy before him started talking about his topic, threw off the whole flow. Day two was different. Constit
Recorded on Oct 1, 2025, Jesse is knee-deep in SOPs, replacing his third VA, designing the processes that will clone his expertise across multiple team members. Not stolen from a previous consulting firm—built from scrat
The diagnosis is complete. Now we build. This is the final Black History Month episode bringing together everything from insurance origins, land theft, and housing discrimination into one actionable wealth-building bluep
Most people know about redlining. Almost nobody knows about the blue, green, and yellow zones that came first. The Federal Housing Administration didn't just create red zones—they engineered a four-color caste system tha
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The Asset Class is hosted by Unknown Host. The show is categorised under business (investing) and has published 23 episodes.
The Asset Class has published 23 episodes.
The Asset Class regularly covers business, investing. It sits in the business category, with a investing focus.
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Episodes of The Asset Class average 67 minutes, giving guests a long-form format with plenty of time to expand on their expertise.
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