Hosted by Unknown Host · 🇺🇸 US · EN-US · 44 episodes
Established thought leaders with verified media credentials.
A marketing and growth podcasts specifically for law firms. Each week we will discuss news, tactics and strategies that are driving new cases for real law firms. Led by hosts Ryan Stewart and Cesar Cobo, with a combined 20 years of experience helping law firms get more leads and cases online.
Unknown Host hosts Lawyer Up (& to The Right) Podcast, a business show with 44 episodes published.
ChatGPT is taking real market share from Google — and it's changing how law firms get found. Impressions and clicks are down across Google, and top-funnel searches (the emotional, "what do I do" questions) are migrating
Colorado just made buying legal leads illegal. SB 26-174 turns lead generation marketing into a deceptive trade practice — with civil AND criminal penalties — and California already passed its own version months earlier.
In this video, I'm breaking down the EXACT strategy we used to scale a competitive criminal defense firm — and why this isn't a cookie-cutter approach you'll get from other agencies. We cover: ✅ How we rebuilt his websit
Tired of losing leads to voicemail? Struggling to collect reviews? Sending contracts that never get signed? In this episode of Lawyer Up Into The Right, we break down 5 real automations we built for a high-volume crimina
If you're a lawyer struggling to get clients from Google, this is the wake-up call you need. The search landscape has completely changed, and most SEO agencies are still using outdated strategies that won't work in 2025.
Getting quotes for $20K-$50K for a law firm website? You're being overcharged. In this complete guide, I break down exactly how to design and build a professional attorney website for under $2,000—with the same quality (
The legal SEO game has completely changed, and most law firms (and their agencies) are still playing by 2022 rules. If you're paying for SEO that focuses on pumping out 30 blog posts per month, you're wasting money on st
Everyone tells you reviews build trust. Cool. But here’s what they’re not telling you—reviews are a ranking signal. Not just on Google Maps and LSAs… but now on platforms like ChatGPT too. In today's video, Ryan breaks d
Data isn’t just numbers—it’s your roadmap to effective marketing and advertising. In this episode, I’m showing law firms how to finally take control of their data, instead of trusting agencies to do all the heavy lifting
Join us for a session where we’re breaking down the KPIs every law firm needs to track to evaluate marketing performance and hold their agencies accountable. Cesar takes the conversation to explain the key metrics for se
In today's episode, Ryan and Cesar will take you into the tracking tools every law firm needs to run profitable marketing campaigns. You’ll learn why analytics are the backbone of success—because if you’re not tracking,
In this episode of Lawyer Up (& To The Right), Ryan and Cesar dive into the essential topic of link building for law firms. Their discussion explains why high-quality backlinks are key to enhancing a firm’s online visibi
Want to know the secret to dominating the competitive legal market? It starts with a strategic, multi-channel approach that combines the power of SEO and PPC. In our latest video, Ryan dives into the timelines and effect
To thrive in today's crowded legal landscape, you need a search marketing strategy that covers all bases. That means combining the power of Google Local Service Ads (ELSAs), traditional pay-per-click (PPC) ads, local SEO
As a family lawyer, you operate in a competitive market. You need as many leads as you can get in order to stay competitive. The wider your strategy, the better your chances of success. Your leads should be coming from e
Are you a family law attorney struggling to stand out in a crowded market? You're not alone! Family law presents distinct challenges compared to other legal fields like personal injury or business law. In our latest vide
In this episode of "Lawyer Up Into the Right," we're sharing a game-changing strategy that will revolutionize your approach to SEO. Our hosts Ryan and Cesar will introduce you to "Parasite SEO" a clever tactic that lever
Are negative reviews hurting your law firm's online reputation and driving away potential clients? As a lawyer, you know how important it is to maintain a professional online presence. But what happens when a dissatisfie
As a law firm, you know how tough it can be to attract quality traffic to your website. But with the right SEO strategies, you can overcome these obstacles and dominate the search engines. Whether you choose to manage yo
As a law firm, getting your content to appear in Google's knowledge graph can be a game-changer, especially in competitive fields like personal injury and car accidents. In this video, you'll find our insights on how to
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Lawyer Up (& to The Right) Podcast is hosted by Unknown Host. The show is categorised under business (marketing) and has published 44 episodes.
Lawyer Up (& to The Right) Podcast has published 44 episodes.
Lawyer Up (& to The Right) Podcast regularly covers business, marketing. It sits in the business category, with a marketing focus.
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Episodes of Lawyer Up (& to The Right) Podcast average 15 minutes. a focused format where a clear narrative arc and tight preparation matter most.
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