Hosted by Mike Michalowicz, AJ Harper · 🇺🇸 US · EN · 137 episodes
Established thought leaders with verified media credentials.
The "Don’t Write That Book" podcast serves as your guide to crafting your bestseller and embracing your role as an author. Your hosts, Mike Michalowicz and AJ Harper, act as your personal experts, steering you through the intricacies of writing and publishing. Mike and AJ demystify all aspects of creating and releasing your book, offering insights drawn from their own journeys. This podcast will be your safeguard against writing THAT book.
Mike Michalowicz, AJ Harper hosts Don't Write That Book, a arts show with 137 episodes published.
In this episode, Mike and AJ talk about the pros and cons of hybrid and traditional publishing. Mike and AJ discuss their own personal journeys through publishing their books and why they chose the paths they did. Wherev
In this episode, AJ and Mike talk about all things special editions and why they might just increase your audience engagement. Special editions are dominated by fiction books, but why not non-fiction? AJ and Mike weigh t
In this episode, AJ and Mike debate whether AI causes intellectual atrophy or is a potential augmentation tool for authors. AJ brings up both the loss of creativity and the ethical issues of AI’s training data. Mike argu
In this episode, Mike and AJ address the stinky 800-pound gorilla rummaging through your pockets: the grifter authors. In this audience-inspired episode, they’ll share how authors can come across with authenticity and de
In this episode, AJ and Mike lay the groundwork for summer progress on your must-reads. Bonus, they don’t require you to actually open your manuscript and type! This hour, listeners will learn how to gather and bank info
In this episode, Mike and AJ address feeling nervous about the book, either nervous that they don’t have the authority to write on it, to worries it could flop. (And all the other elements to book writing that can stymie
In this episode, AJ and Mike discuss a question they hear from new authors often: What’s the ROI (return on investment) in writing a book? They each define what they believe the key point is with different points of view
In this episode, Mike walks AJ through THE MONEY HABIT’s launch day, a whopping twelve hours of special guests, marketing ideas, and more. Not even technical glitches could stop the show! Well, they did, but they got eve
In this episode, it’s all the data! Mike breaks down the numbers so far with respect to bulk buys for his new book, The Money Habit. Large and small orders, how the logistics of shipping played out, and more – nothing is
In this episode, AJ and Mike answer one of the most common questions they get from first-time authors. How the heck are you supposed to get an endorsement for your book? How do you ask a Big Name someone for a shout-out?
Trigger Warning: This episode discusses sexual abuse, while not in detail, it may be disturbing and/or triggering to some listeners and viewers. In this surprise episode, Mike and AJ break down the Amy Griffin controvers
In this episode, Mike breaks down all the data he’s managed to collect so far since publishing The Money Habit in January 2026. He updates AJ on bulk buys, individual orders, how he ran orders through third-party systems
In this episode, Mike and AJ debunk the weird myth that persists that authors can’t make a profit from writing a must-read. What’s the ROI on writing a prescriptive nonfiction book? Sure, there’s parlaying your book sale
In this episode, Mike and AJ discuss what authors who don’t have the luxury of a long launch runway can do so they’re not ready to take a long walk off a short pier by publishing day! Our seasoned pros offer guidance on
In this episode, AJ and Mike discuss all the ways authors can maximize a longer runway for their book launch. They discuss big asks, relationship building, why pre-orders matter and everything in between. A year to half
In this episode, Mike and AJ share times in their authorship careers when life came hard and interrupted their flow. What steps do they take to keep “in the book” and keep it as a priority? Each shares moments that teste
In this episode, Mike and AJ hold nothing back and give their listeners every question they should ask themselves when deciding their publishing path. And the sooner an author asks themselves some of the biggies, the les
In this episode, Mike and AJ talk about the one thing your must-read book better do: deliver on its promise. It isn’t about making pie-in-the-sky promises but understanding your reader and what their chief concerns truly
In this episode, AJ and Mike discuss potential pitfalls in the publishing process. They’ll share experiences they wish they could do over or avoid completely, like having too large a first print run and inviting stranger
In this episode, AJ and Mike discuss an area of promotion often associated with fiction authors, but one they know absolutely helps authors of prescriptive nonfiction: public readings! Listeners will learn how to create
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Don't Write That Book is hosted by Mike Michalowicz, AJ Harper. The show is categorised under arts (books) and has published 137 episodes.
Don't Write That Book has published 137 episodes.
Don't Write That Book regularly covers arts, books, business. It sits in the arts category, with a books focus.
Don't Write That Book is accessible for guests with genuine arts expertise. A personalised, episode-aware pitch will still outperform a generic one every time.
Don't Write That Book hasn't explicitly signalled guest openness in recent episodes. That doesn't rule out pitching. your hook just needs to be especially compelling and relevant to their recent content.
Episodes of Don't Write That Book average 52 minutes. a focused format where a clear narrative arc and tight preparation matter most.
Our data rates Don't Write That Book's guest bar at 80/100 (Premium tier). Established thought leaders with verified media credentials. Sign in to PitchCentric to see how your own Pod Score compares against this show.
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