Hosted by Verena Gründel - DMEXCO · 🇺🇸 US · DE-DE · 153 episodes
Established thought leaders with verified media credentials.
Where Digital Marketing Minds Meet: The DMEXCO Podcast is your backstage pass to the people shaping the future of digital marketing, media, and commerce. Every two weeks, Verena Gründel, DMEXCO host, Marketing Expert and former Chief Editor, talks to the brightest minds in the industry – from bold agency founders and disruptive CMOs to global C-level executives and change-makers.We go beyond the buzzwords. Together, we decode the strategies, trends, and transformations behind real business impact – and dive into how companies are using data, creativity, and technology to win attention, drive conversion, and scale sustainably.We get to know the people behind the change. Our guests share candid insights, untold stories, and actionable ideas from inside the engine rooms of digital marketing – and from their personal journey and passion. Last but not least we ask all our guests one pivotal question: What’s your personal conversion hack?The DMEXCO Podcast is part of the DMEXCO ecosystem
Verena Gründel - DMEXCO hosts DMEXCO Podcast by Verena Gründel, a business show with 153 episodes published.
Will consumers soon outsource their entire shopping journey to AI agents? Jovan Protić, CEO of Idealo , answers this question in the latest DMEXCO Podcast with Verena Gründel about the future of e-commerce in the age of
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Wie viel Branding braucht eine starke Marke heute noch? Diese Frage beantwortet Steffen Zeller, CMO der Rügenwalder Mühle, im Podcast mit Verena Gründel. Steffen Zeller treibt seit 2021 die strategische Weiterentw
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What happens when shopping no longer starts on a website – but inside an AI conversation ? In this episode of
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In this episode , Verena Gründel talks to Andrea Lederer, Chief Digital Officer at Weleda, the iconic natural cosmetics brand loved by  
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Wie viel der Werbebudgets sind heute noch rausgeschmissenes Geld? Wenn man Steffen Braun, Executive Vice President Consulting bei Civey , fragt, ist der Anteil inzwischen im einstelligen Pr
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In this episode, Verena Gründel speaks with Nickolas Rekeda, CMO of MGID, an international ad tech company with deep roots in Ukraine. They discuss how digital advertising is helping to support free journalism and democr
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Johannes Nagl sieht Social Media im Umbruch: Der CEO des Social-Media-Management-Tools Swat-io hat so tiefe Einblicke in die Zahlen wie kaum jemand. Instagram, TikTok und LinkedIn werden weiter wachsen, sagt er – während
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In just five years, Mutti has doubled its international revenue. Rafael Narvaez, CMO of the iconic Italian tomato brand, shares with Verena Gründel how a family-owned company from Parma became a global player - without l
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“If I have to ask for permission, then it’s not Mini." In this episode, Verena Gründel speaks with Jennifer Treiber-Ruckenbrod, Head of Brand & Marketing at Mini, about what it means to lead a brand with courage in a hig
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Get ready for DMEXCO 2025! In this episode, Verena Gründel walks you through everything you need to know for two inspiring days in Cologne – from headline speakers and new formats to side events and insider tips. If you
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[Sponsored Episode] Verena Gründel speaks with Roger Williams, Head of the Loyalty Center of Excellence at Marigold, about the power and pitfalls of loyalty programs. Roger shares how brands harm themselves with excessiv
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How do you lead with kindness—and still drive bold innovation? In this episode of the DMEXCO podcast, Verena Gründel sits down with Daniela Nyarko, Head of Strategic Sales EMEA at Canva, to explore how the world’s most v
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Mit KI erleben wir ”eine Revolution, die größer ist als die Erfindung des Internets”, sagt Handelsblatt-Chefredakteur Sebastian Matthes im Podcast-Interview mit Verena Gründel. “Wir fokussieren uns aber im Moment bei KI
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In this episode, Verena Gründel speaks with Jaime Teevan, Chief Scientist and Technical Fellow at Microsoft. Jaime is shaping the future of work through AI, developing features like Copilot, and has served as technical a
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Verena Gründel welcomes Roxy Young, CMO of Reddit, at the Cannes Lions festival for a Live DEXCO Podcast. Over breakfast, they discuss the power of communities in modern marketing. Roxy explains how brands should a
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“A client chose a logo created by their secretary with AI over ours.” What sounds like a nightmare for designers became DAvide Colla’s wake-up call. In our latest DMEXCO podcast episode, the founder of Milan-based
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„Viele Agenturen schaffen es, ihre Kunden zu vermarkten – aber nicht sich selbst.“ Wachstum gehört zum Anspruch fast jeder Agentur. Doch während Kunden in Attributionsmodellen, Lead-Funnels und Thought Leadership denken,
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“Es gibt nichts Teureres, als langweilig zu sein”, sagt Christoph Weber, der zuletzt das Marketing der Bitburger-Gruppe geleitet hat. Im Gespräch mit Verena Gründel erklärt er, wie man das Einzigartige einer Marke heraus
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„Wenn das Onlinevideo als Hero Piece gesehen wird, ist alles andere nur 'Cartoon'. Das spricht mir und meinem Team ab, dass wir auf Social oder auf anderen Kanälen mindestens genauso starke Ergebnisse erzielen können“ Wa
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„Vor drei, vier Jahren ging ja jeder davon aus, dass der Anteil der Onlineverkäufe im Autohandel stark auf die 25 Prozent zugeht. Aber ich muss ganz ehrlich sagen, ich kenne keinen Autohersteller, der diese Zahlen gescha
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DMEXCO Podcast by Verena Gründel is hosted by Verena Gründel - DMEXCO. The show is categorised under business (marketing) and has published 153 episodes.
DMEXCO Podcast by Verena Gründel has published 153 episodes.
DMEXCO Podcast by Verena Gründel regularly covers business, marketing. It sits in the business category, with a marketing focus.
DMEXCO Podcast by Verena Gründel is accessible for guests with genuine business expertise. A personalised, episode-aware pitch will still outperform a generic one every time.
DMEXCO Podcast by Verena Gründel hasn't explicitly signalled guest openness in recent episodes. That doesn't rule out pitching. your hook just needs to be especially compelling and relevant to their recent content.
Episodes of DMEXCO Podcast by Verena Gründel average 38 minutes. a focused format where a clear narrative arc and tight preparation matter most.
Our data rates DMEXCO Podcast by Verena Gründel's guest bar at 80/100 (Premium tier). Established thought leaders with verified media credentials. Sign in to PitchCentric to see how your own Pod Score compares against this show.
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