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Hosted by Lauren Esser and Jay · EN · 5 episodes
Established thought leaders with verified media credentials.
Collab Connection is an exclusive video podcast on Branded Merch Network, hosted by Lauren Esser and Jay Busselle, that breaks down how brand collaborations actually work and why they connect. Each episode compares real-world collabs across apparel, promo, print, and culture, unpacking the strategy, creative choices, and audience intent behind everything from heritage partnerships to culture-forward plays. The goal is not hype, but clarity brands and merch pros can use to design smarter, more relevant collaborations of their own.
Lauren Esser and Jay hosts Collab Connection, a business show with 5 episodes published.
The FIFA World Cup isn't just the biggest sporting event in the world. It's one of the greatest branding masterclasses ever created. In this episode of Collab Connection, Jay Busselle and Lauren Esser explore how brands
What happens when merch stops being a giveaway… and starts becoming part of someone’s identity? In this episode of The Collab Connection, Jay and Lauren sit down with Kylee Chun, founder of Klean Studios. Kylee helped pl
Most brand collaborations are built for visibility. This one was built for participation! In this episode of Collab Connection, we break down why the Formula 1 × LEGO collab actually works, and what the promo, apparel, a
In Episode 2 of Collab Connection, Jay and Lauren unpack one of the most iconic partnerships in modern apparel—Ralph Lauren × Team USA. Joined by Jeremy Picker of AMB3R Creative, they explore how heritage, identity, and
A side-by-side look at how Coors used two very different collaboration strategies to reinforce brand loyalty in one lane (Wrangler) and expand cultural reach in another (Brixton).
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Collab Connection is hosted by Lauren Esser and Jay. The show is categorised under business (marketing) and has published 5 episodes.
Collab Connection has published 5 episodes.
Collab Connection regularly covers business, marketing. It sits in the business category, with a marketing focus.
Collab Connection is accessible for guests with genuine business expertise. A personalised, episode-aware pitch will still outperform a generic one every time.
Collab Connection hasn't explicitly signalled guest openness in recent episodes. That doesn't rule out pitching. your hook just needs to be especially compelling and relevant to their recent content.
Episodes of Collab Connection average 47 minutes. a focused format where a clear narrative arc and tight preparation matter most.
Our data rates Collab Connection's guest bar at 80/100 (Premium tier). Established thought leaders with verified media credentials. Sign in to PitchCentric to see how your own Pod Score compares against this show.
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