What does Upper Deck do?

The Upper Deck Company, LLC is a global sports and entertainment company based in Carlsbad, California. Founded in 1988, it is best known for its innovative trading cards, which transformed the industry with the introduction of anti-counterfeit holograms and high-quality card stock. Upper Deck focuses on quality craftsmanship, authenticity, and innovation, aiming to create memorable collectibles for fans of all ages. Upper Deck offers a diverse range of products, including exclusive trading cards for various sports such as baseball, football, basketball, hockey, soccer, and golf. The company also produces authenticated memorabilia featuring renowned athletes like Michael Jordan and LeBron James, as well as card games under the Upper Deck Entertainment brand. Additionally, Upper Deck provides sports collectibles, digital items, and gallery prints, catering to sports fans, collectors, and charitable partners.