What does Supra Human do?

Supra Human is the number one premium online fitness company built for high-performing men and women. Founded by NFL veteran John Madsen and media-tech executive Nineveh Madsen, the company delivers in-depth personalized coaching experiences, delivering unmatched aesthetic and athletic results. With the industry-leading coaches, a growing global presence, and seamless tech integration, Supra Human sets a new standard of operating at peak performance. Company Highlights → 10,000+ client transformations and 4,000 active clients. → Ranked No. 273 on the 2025 Inc. 5000 list of fastest-growing private companies in America. → Ranked No. 27 nationwide in Healthcare & Medical by Inc. → Ranked No. 7 in the state of Arizona across all industries by Inc. → Ranked No. 2 in Phoenix Business Journal's Fastest Growing Companies 2025.