What does Simple Germany do?

Simple Germany is an online platform founded in 2020 by Jen and Yvonne, an international couple based in Düsseldorf, Germany. The platform aims to help expatriates and internationals settle into German life more easily through English-language content, resources, and tools focused on bureaucracy, culture, and practical services. Drawing from their own experiences, the founders provide insights and tips to navigate living in Germany, covering cultural aspects and bureaucratic challenges. The platform features comprehensive guides on various topics, including banking, internet providers, and insurance, tailored for expats. They also share inspiring stories of successful immigration to empower their audience. Simple Germany has built a significant following, with 55,000 YouTube subscribers and 3 million annual website visitors. Their business model primarily relies on affiliate sales from recommended services and digital products like templates and e-books, focusing on content-driven monetization.