PUMA Group is a leading global sportswear company, founded in 1948 by Rudolf Dassler in Herzogenaurach, Germany. As the third-largest manufacturer of athletic footwear, apparel, and accessories, PUMA operates in over 120 countries. The company emerged from the split of the Dassler Brothers Shoe Factory, with Rudolf establishing PUMA Schuhfabrik after parting ways with his brother Adolf, who founded Adidas. PUMA specializes in athletic footwear, apparel, and accessories, focusing on performance sports gear and lifestyle fashion. The brand is known for its innovative products, including the iconic PUMA Suede and the Puma Disc running shoe. PUMA also has a strong presence in golf, having acquired Cobra Golf in 2010 to enhance its offerings in that category. The company has a rich history of partnerships with notable athletes, including Usain Bolt and Tommie Smith, showcasing its commitment to excellence in sports.