What does Pitch121 do?

Pitch121 is a lead nurturing and LinkedIn strategy service provider founded in 2018 by Fergus Parker and Laura Hannan. Based in London, with an office in Skopje, the company specializes in attraction-based marketing to enhance the LinkedIn presence of B2B tech companies. With a team of approximately 22 employees, Pitch121 focuses on creating "conversations that convert" by leveraging the influence of senior executives through content publishing and relationship nurturing. The company offers a range of services, including content strategy and management, audience engagement, and customization to align with clients' brand voices. Their approach involves minimal senior leadership involvement, allowing the team to execute strategies efficiently while executives provide high-level guidance. Pitch121 emphasizes continuous improvement, collaboration on large campaigns, and monitoring LinkedIn trends to drive brand awareness and lead generation. They also contribute 1% of their revenue to charity, reflecting their commitment to social responsibility.