Mayden is a UK-based health tech company founded in 2000 and headquartered in Bath. The company specializes in cloud-based digital solutions for healthcare, particularly focusing on mental health services. Its flagship product, iaptus, is a leading patient management and digital care record system used by over 200 organizations, including NHS mental health providers. iaptus supports data-driven, patient-centered care and features online appointment booking, which has saved the NHS significant costs. Mayden develops flexible web applications and bespoke systems aimed at improving patient outcomes and service delivery. The company emphasizes self-management and autonomy among its employees, which contributes to high satisfaction rates and strong customer retention. With a team of around 96-150 employees, Mayden employs agile development methodologies to ensure frequent updates and high-quality service. The company also provides comprehensive customer support, training, and tailored solutions to meet the needs of its clients in the healthcare sector.