Hurry! is an Italian automotive e-commerce company based in Rome, founded in 2014. It specializes in long-term car rentals, used car sales, and various mobility services. The company aims to provide convenient and sustainable vehicle options for both private individuals and businesses. Hurry! offers a range of services, including long-term car rentals with a focus on hybrid models and the online buying and selling of pre-owned vehicles. They also provide additional services such as pre-assigned vehicles during wait periods for new rentals and financing options. The company positions itself as a leader in offering diverse mobility solutions at competitive prices, catering to the needs of the B2C and B2B markets.