What does Freestyle Snacks do?

Freestyle Snacks is a woman-founded snack company that offers innovative, convenient snacks made from high-quality olives and pickles. Founded by Nikki Seaman in 2021, the company emerged from her desire for mess-free snacking options after traditional grocery store olive bars closed during the pandemic. Freestyle Snacks launched its direct-to-consumer model in January 2022, focusing on healthy, plant-based snacks packaged in resealable pouches that eliminate brine mess. The product lineup features marinated whole-food snacks, primarily sourced from premium Greek olives, and includes flavors like Kalamata Olives in Extra Virgin Olive Oil, Green Olives Lemon Garlic, and Green Olives Hot & Spicy. Each pouch contains 32-35 olives and retails for around $4.99. Freestyle Snacks has experienced rapid growth, achieving six-figure monthly sales and distribution in approximately 5,000 retail locations, including Whole Foods, Target, and CVS. The brand continues to expand through partnerships and innovative marketing strategies.