What does CottonConnect do?

CottonConnect is a social enterprise founded in 2009 and based in London, United Kingdom. The company focuses on enhancing the sustainability of the global cotton supply chain by connecting retailers and brands with farmers, ginners, and spinners. CottonConnect aims to improve livelihoods for producers while promoting responsible farming practices and environmental conservation. The organization offers a range of services, including sustainable strategy development, supply chain mapping, and farmer training programs. They have trained over 4,000 smallholder farmers in sustainable practices since 2012. CottonConnect also champions regenerative agriculture and supports brands in achieving their environmental, social, and governance (ESG) goals through verified sustainable raw materials. CottonConnect has developed the TraceBale™ platform, a customizable traceability tool that allows brands to track cotton from suppliers back to the farm. The company serves the textile and fashion industry, partnering with global retailers, manufacturers, and non-profit organizations to create transparent and resilient supply chains. Their commitment to sustainability has earned them recognition, including the Just Style Excellence Awards in 2025.