What does Babyshop do?

Babyshop is a children's retail chain founded in 1973 in Bahrain by Mukesh Jagtiani. It specializes in products for children aged 0-16 years and operates between 235 to 250 stores across 19 countries, including the MENA region, Africa, Southeast Asia, and India. The company is headquartered in Dubai, UAE, and serves over 4.8 million customers. The product range includes trendy clothing, nursery furnishings, safety products, and toys from well-known brands like Barbie, Disney, and Fisher-Price. Babyshop also offers an e-commerce platform and mobile app, providing features such as free shipping on orders over AED 200 in the UAE, click & collect, and cash on delivery. The company emphasizes child safety through various initiatives and campaigns, aiming to expand its presence in high-growth markets like North Africa and Asia.